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Determinant Factors of the Marketing Activity of Scientific and Research Institutions Cover

Determinant Factors of the Marketing Activity of Scientific and Research Institutions

Marketing of Scientific and Research Organizations
Volume 15 (2015): Issue 1 (March 2015)
By: Bogdan Sojkin  
Open Access
|May 2017

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DOI: https://doi.org/10.14611/minib.15.01.2015.02 | Journal eISSN: 2353-8414 | Journal ISSN: 2353-8503
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Language: English
Page range: 19 - 32
Published on: May 30, 2017
Published by: ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
marketing,
scientific institution,
product portfolio,
determinants of marketing activities
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Key competences in scholarly research

© 2017 Bogdan Sojkin, published by ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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