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From Voices to Results - Voice of Customer Questions, Tools and Analysis Cover

From Voices to Results - Voice of Customer Questions, Tools and Analysis

Proven techniques for understanding and engaging with your customers

Paid access
|May 2018
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Authors

Coppenhaver Robert :

Robert Coppenhaver is a product management/marketing professional and is the founder of 5P Marketing, LLC. During Robert's career, he has trained marketing and product management professionals in organizations such as Honeywell, TDK-Lambda, and was adjunct faculty for Marketing in Cleveland OH. He is a proponent of using Voice of the Customer to create organizational value, and has personally been responsible for over $1B in incremental revenue in organizations deploying VoC best practices.

PDF ISBN: 978-1-78300-145-3
Publisher: Packt Publishing Limited
Copyright owner: © 2018 Packt Publishing Limited
Publication date: 2018
Language: English
Pages: 218