Integrating CRM across your Organization for Business success
Build your business processes around the needs of your customers by successfully integrating your CRM within your core business functions to drive improvement
Authors
Andrew Blackmore works for Sage Software Solutions in Vancouver. He has spent the last 15 years leading the development of integrations between CRM and ERP applications all over the world, using every different technology available and for any conceivable business use case. Over that time, he has built up a large store of experience and knowledge that he is imparting in this book. He has seen first-hand the business benefit of integrating CRM in organizations and has a deep familiarity of the techniques and solutions in this book. Andrew's passion is developing software in an ingenious way to build efficient, innovative solutions that provide a real lasting business benefit for customers. He is currently working on the new cloud and mobile solutions projects for Sage.
