Abstract
From the time the notion “embodied cognition” has entered the field, researchers have been concerned about its meaning. Does the term refer to a coherent theoretical framework? Despite these concerns, use of the term “embodied cognition” has increased over the years to plateau in recent years. I will argue that the best way forward is not to search for evidence for or against some vague label but rather to systematically, in large-scale projects, address a series of questions that focus on welldefined cognitive tasks. Such projects ought involve preregistration, replication, and open materials, code, and data. For this enterprise to take off, it is important that incentives in the field be aligned with the goal to increase the reliability and validity of our research. There is reason to be optimistic that such an alignment will occur in the near future.