AI-Generated Advertisements on Consumer Acceptance with the Mediating effect of Perceived Intelligence in AI Endorsement
By: G. P. K. Nishadi
Authors
DOI: https://doi.org/10.4038/sljms.v7i1.173 | Journal eISSN: 2792-1093
Language: English
Page range: 104 - 124
Published on: Sep 4, 2025
Published by: Open University of Sri Lanka
In partnership with: Paradigm Publishing Services
© 2025 G. P. K. Nishadi, published by Open University of Sri Lanka
This work is licensed under the Creative Commons Attribution-ShareAlike 4.0 License.