Determinants towards Doctors’ Prescribing Intention of Branded Medicines: A Case of Antibiotics in the Sri Lankan Pharmaceutical Industry
By: T.D. Jayasooriya and G.D. Samarasinghe
Open Access
|Aug 2019DOI: https://doi.org/10.4038/sljms.v1i1.61 | Journal eISSN: 2792-1093
Language: English
Page range: 129 - 146
Published on: Aug 1, 2019
Published by: Open University of Sri Lanka
In partnership with: Paradigm Publishing Services
Keywords:
© 2019 T.D. Jayasooriya, G.D. Samarasinghe, published by Open University of Sri Lanka
This work is licensed under the Creative Commons License.