The Effect of Social Media Advertisement Features on the Online Purchase Intention: A Case Study in Sri Lanka
DOI: https://doi.org/10.4038/sljastats.v23i3.8075 | Journal eISSN: 2424-6271
Language: English
Page range: 121 - 132
Published on: Dec 30, 2022
Published by: The Institute of Applied Statistics, Sri Lanka
In partnership with: Paradigm Publishing Services
Keywords:
© 2022 S. S. K. T. Seelanatha, N. R. Abeynayake, published by The Institute of Applied Statistics, Sri Lanka
This work is licensed under the Creative Commons Attribution 4.0 License.