Abstract
This article is an edited version of my August 3, 2022 keynote address at the International Academy of Financial Consumers Global Forum. In my remarks I share some general lessons I have learned in over 30 years of experience at the Consumer Financial Protection Bureau and the Federal Trade Commission about best practices for consumer protection regulation, based on both successes and failures. I particularly emphasize the critical role of research, including market monitoring research and intelligence, to detect and address conditions in consumer financial markets that can harm consumers.