Universitätsinternes Marketing in der wissenschaftlichen Weiterbildung. Zielgruppenbezug und Kommunikationspolitik
By: Asja Lengler and Wolfgang Seitter
DOI: https://doi.org/10.3278/HBV2302W005 | Journal eISSN: 0018-103X
Language: German
Page range: 41 - 51
Published on: Jun 9, 2023
Published by: wbv Media
In partnership with: Paradigm Publishing Services
Keywords:
© 2023 Asja Lengler, Wolfgang Seitter, published by wbv Media
This work is licensed under the Creative Commons Attribution-ShareAlike 4.0 License.