Integrating Cultural Heritage with Modern Technologies within Technological Innovations in Tourism

Hane-Lore Bobáková; Janusz Karpeta; Pavlína Pellešová

doi:10.25142/aak.2026.001

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Integrating Cultural Heritage with Modern Technologies within Technological Innovations in Tourism

Acta academica karviniensia

Volume 26 (2026): Issue 1 (June 2026)

By: Hane-Lore Bobáková, Janusz Karpeta and Pavlína Pellešová

Open Access

|Jun 2026

Abstract

This article explores the impact of modern technology on the transformation of tourism, linking historical and cultural aspects with digital innovations. The development of mobile apps, social media and digital marketing is making it easier for tourists to plan their trips and increase interactivity with destinations. Technologies such as virtual and augmented reality, artificial intelligence and IoT are contributing to the personalisation of experiences and the preservation of cultural heritage. The study uses literature analysis and applies SWOT analysis to assess the impact of digitalisation on tourism, assigning factors a probability of impact score on a scale of 1-5. The conclusion highlights the importance of combining traditional and modern technologies to preserve cultural heritage and prepare for future challenges and opportunities in tourism.

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Articles in this issue

DOI: https://doi.org/10.25142/aak.2026.001 | Journal eISSN: 2533-7610 | Journal ISSN: 1212-415X

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Language: English

Page range: 5 - 20

Published on: Jun 16, 2026

Published by: Silesian University in Opava

In partnership with: Paradigm Publishing Services

Publication frequency: 2 issues per year

Keywords:

AI,

history,

modern technologies,

SWOT analysis,

tourism

Related subjects:

Business and economics,

Business management,

Management accounting, financial controlling, cost calculation, investment,

Marketing, sales, customer relations,

Industries,

Small and medium-sized companies (SMU), small businesses, startups,

Social sciences,

Sociology,

Sociology of family, youth, and aging

© 2026 Hane-Lore Bobáková, Janusz Karpeta, Pavlína Pellešová, published by Silesian University in Opava
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Volume 26 (2026): Issue 1 (June 2026)