Abstract
After a quick look at the history, the paper deals with the beginning of (semi-) professionalisation in the 1990s.The first section describes the advancing commercialisation and its far-reaching consequences since the early 2010s. The second section analyses the economic conditions (spectators, budgets, sale of media rights, sponsors). A brief outlook on development prospects concludes the article.
Language: German
Page range: 420 - 423
Published on: Jul 22, 2023
Published by: ZBW – Leibniz-Informationszentrum Wirtschaft
In partnership with: Paradigm Publishing Services
Publication frequency: 12 issues per year
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© 2023 Berndt Keller, published by ZBW – Leibniz-Informationszentrum Wirtschaft
This work is licensed under the Creative Commons Attribution 4.0 License.