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Digital Advertising System in Urban Transport System of Žilina Town Cover

Digital Advertising System in Urban Transport System of Žilina Town

Transport and Telecommunication Journal
Volume 15 (2014): Issue 3 (September 2014)
By: Radovan Madleňák and  Lucia Madleňáková  
Open Access
|Jun 2014

Authors

DOI: https://doi.org/10.2478/ttj-2014-0019 | Journal eISSN: 1407-6179 | Journal ISSN: 1407-6160
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Language: English
Page range: 215 - 226
Published on: Jun 21, 2014
Published by: Transport and Telecommunication Institute
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
digital signage,
marketing digital media,
transport system,
calculation,
ROI
Related subjects:
Engineering,
Introductions and overviews,
Engineering, other

© 2014 Radovan Madleňák, Lucia Madleňáková, published by Transport and Telecommunication Institute
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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