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The Kano Model Use to Evaluate the Perception of Intelligent and Active Packaging of Slovak Customers Cover

The Kano Model Use to Evaluate the Perception of Intelligent and Active Packaging of Slovak Customers

Open Access
|Mar 2018

Authors

Loučanová Erika

loucanova@tuzvo.sk

Technical University in Zvolen, The Faculty of Wood Sciences and Technologies, Department of marketing, trade and world forestry

Nosálová Martina

nosalova@tuzvo.sk

Technical University in Zvolen, The Faculty of Wood Sciences and Technologies, Department of marketing, trade and world forestry

Parobek Ján

parobek@tuzvo.sk

Technical University in Zvolen, The Faculty of Wood Sciences and Technologies, Department of marketing, trade and world forestry

Ana Dopico

adopico@uvigo.es

University of Vigo, Pontevedra, Spain
DOI: https://doi.org/10.2478/sues-2018-0003 | Journal eISSN: 2285-3065 | Journal ISSN: 1584-2339
Language: English
Page range: 35 - 45
Submitted on: Nov 1, 2017
Accepted on: Feb 1, 2018
Published on: Mar 24, 2018
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year

© 2018 Loučanová Erika, Nosálová Martina, Parobek Ján, Ana Dopico, published by Vasile Goldis Western University of Arad
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.