The Role of Minority-Owned Advertising Agencies in Shaping Authentic DE&I Strategies for Fortune-Listed Companies Cover

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The Role of Minority-Owned Advertising Agencies in Shaping Authentic DE&I Strategies for Fortune-Listed Companies

Land Forces Academy Review

Volume 30 (2025): Issue 1 (March 2025)

By: Jason D. West

Open Access

|Mar 2025

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DOI: https://doi.org/10.2478/raft-2025-0010 | Journal eISSN: 3100-5071 | Journal ISSN: 3100-5063

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Language: English

Page range: 99 - 107

Published on: Mar 21, 2025

Published by: Nicolae Balcescu Land Forces Academy

In partnership with: Paradigm Publishing Services

Keywords:

advertising industry,

consumer perceptions,

corporate marketing strategies,

demographic shifts,

Diversity Equity and Inclusion (DE&I),

multicultural audiences

Related subjects:

Business and economics,

Business management,

Business management, other,

Electrical engineering,

Fundamentals of electrical engineering,

Social sciences,

Political science,

Political science, other,

Education, other

© 2025 Jason D. West, published by Nicolae Balcescu Land Forces Academy
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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