Sustainable Fashion through the Eyes of Gen Z: Consumer Behaviour and Marketing Insights
By: Evelyn-Maria SABO and Dan-Cristian DABIJA
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DOI: https://doi.org/10.2478/picbe-2026-0277 | Journal eISSN: 2558-9652
Language: English
Page range: 3730 - 3740
Published on: Jul 22, 2026
Published by: Bucharest University of Economic Studies
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
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© 2026 Evelyn-Maria SABO, Dan-Cristian DABIJA, published by Bucharest University of Economic Studies
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.