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Investigating Loyalty Before and After Renovation in Wellness and Spa Tourism Using TPB, Perceived Value, Quality, and Switching Costs Cover

Investigating Loyalty Before and After Renovation in Wellness and Spa Tourism Using TPB, Perceived Value, Quality, and Switching Costs

Open Access
|Jul 2026

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Language: English
Page range: 2574 - 2584
Published on: Jul 21, 2026
Published by: Bucharest University of Economic Studies
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year

© 2026 Ionut Andrei MILITARU, Marius-Lucian BREABĂN, published by Bucharest University of Economic Studies
This work is licensed under the Creative Commons Attribution 4.0 License.