Digital Frontiers: Assessing the Influence and Ethical Challenges of AI in Online Marketing
Authors
Giulia-Elena Zaharia
The Bucharest University of Economics Studies, Bucharest, Romania
Ingrid Georgeta Apostol
The Bucharest University of Economics Studies, Bucharest, Romania
Petre Sorin Savin
The Bucharest University of Economics Studies, Bucharest, Romania
DOI: https://doi.org/10.2478/picbe-2024-0300 | Journal eISSN: 2558-9652
Language: English
Page range: 3699 - 3710
Published on: Aug 12, 2024
Published by: Bucharest University of Economic Studies
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
Keywords:
Related subjects:
© 2024 Giulia-Elena Zaharia, Ingrid Georgeta Apostol, Petre Sorin Savin, Ionut Tanase, published by Bucharest University of Economic Studies
This work is licensed under the Creative Commons Attribution 4.0 License.