Abstract
Sustainable company development is a long-term process that requires the development of new strategy, policies and practices that are aimed at creating, offering and realizing additional economic, social and environmental value for the client, stakeholders and society as a whole. An essential factor that facilitates this process today is digitization, which transforms the structure of social relationships between users, between companies and between users and companies and creates conditions for developing a new digital business strategy. These new challenges determine the purpose of the research - assessment of the role and influence of the digital strategy as part of the company’s strategy for the sustainable development of the construction company and the creation of a sustainable project/object.