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Politicians’ social media usage in a hybrid media environment: A scoping review of the literature between 2008–2022 Cover

Politicians’ social media usage in a hybrid media environment: A scoping review of the literature between 2008–2022

Open Access
|Jun 2023

Figures & Tables

Data collection method by themes (N)

InterviewsSurveyDocumentsEthnographic methodsTheoretical contribution
Politicians’ crossmedia presence01600
Variations in the communicative content across different media011100
Perceived importance and role of social media in politicians’ broader strategies96310
Equalisation versus normalisation04700
Social media in populist communication00213
Effects on the political output72322
Effects on the pollical outcome11500

Themes and subthemes in the literature

ThemesSubthemesStudies
1) Social media usage by politicians (in context)a) Politicians’ cross-media presenceBlach-Ørsten et al., 2017; Hong & Nadler, 2012; Kovic et al., 2017; Kruikemeier et al., 2018; Neihouser & Ouellet, 2022; Van Aelst et al., 2017
b) Variations in the communicative content across different mediaBode et al., 2016; Borah et al., 2018; Filimonov et al., 2016; Fowler et al., 2021; Kang et al., 2018; Karlsen & Enjolras, 2016; Mendes & Dikwal-Bot, 2022; Skovsgaard & van Dalen, 2013; Steffan & Venema, 2020; van Dalen et al., 2015
c) Perceived importance and role of social media in politicians’ broader strategiesBor, 2014; D’heer, 2018; Enli & Skogerbø, 2013; Giasson et al., 2019; Guðmundsson, 2016, 2019; Guðmundsson et al., 2019; Jungherr, 2016a; Klinger & Russmann, 2017; Kreiss & McGregor, 2022; Larsson & Skogerbø, 2018; Lilleker et al., 2015; Magin et al., 2017; McGregor, 2020; Paatelainen et al., 2022; Park & Suiter, 2021

2) Variations in politicians’ social and traditional media usagea) Equalisation versus normalisationBode et al., 2016; Fowler et al., 2021; Guðmundsson, 2016, 2019; Kruikemeier et al., 2018; Neihouser & Ouellet, 2022; Skovsgaard & van Dalen, 2013; Steffan & Venema, 2020; Van Aelst et al., 2017
b) Social media in populist communicationCasero-Ripollés et al., 2016; de Vreese et al., 2018; Ernst et al., 2019; Gil de Zúñiga et al., 2020; Postill, 2018; Suiter et al., 2018

3) Broader effects of the emergence of social media in politicsa) Effects on the political output (i.e., how politics and political communication is conducted)Chadwick & Stromer-Galley, 2016; D’heer, 2018; Fisher et al., 2018; Giasson et al., 2019; Grusell & Nord, 2020; Guðmundsson et al., 2019; Jost, 2022; Jungherr et al., 2020; Laube, 2020; Ridge-Newman, 2020; Schäfer, 2021; Serazio, 2015; Vaccari, 2010
b) Effects on the political outcome (i.e., on political support, electoral results, etc.)Blach-Ørsten et al., 2017; Borah et al., 2018; Hong & Nadler, 2012; Karlsen & Enjolras, 2016; Kovic et al., 2017; Van Aelst et al., 2017
DOI: https://doi.org/10.2478/nor-2023-0010 | Journal eISSN: 2001-5119 | Journal ISSN: 1403-1108
Language: English
Page range: 172 - 193
Published on: Jun 23, 2023
Published by: University of Gothenburg Nordicom
In partnership with: Paradigm Publishing Services
Publication frequency: 2 times per year

© 2023 Majbritt K. Severin-Nielsen, published by University of Gothenburg Nordicom
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.