Four-field life phase matrix
Comments: The four-field life phase matrix conceptualises how active online cultures or objects are, both technically (operationally) and culturally, and categorises post-operational life based on cultural activity, focusing on content that commemorates platforms or content that was previously published on them.
Figure 2
Image-based Internet memes of Vine versus TikTok
Comments: Vine’s death and its rivalry with TikTok appear in image-based Internet memes, where TikTok – despite its dominant position – is portrayed as an anti-hero, and the short-lived Vine as an idealised, nostalgic, and misunderstood hero.
Source: Memedroid, 2024 (left); Tumblr, 2021 (right)
Figure 3
Elon Musk posting polls on X asking if users want Vine back
Source: Liberatore, 2022
Figure 4
IRC-Galleria versus Nordea
Comments: Nordea is a Nordic financial services company and bank whose banking services have been known to have problems, especially in Finland. Translation: We’re keeping your account safe, whether you like it or not. Even if you last logged in back in 2005 and forgot your password in 2010. Even if everyone moved on to Facebook, Instagram, and TikTok. Your thirst traps are still there [left-side]. We lost your account. Again [right-side].
Source: Vainkeskiluokkajutut, 2024
Figure 5
A meme about the generational gap between a Habbo user and their parents
Source: Habbopost, 2024
Figure 6
Resurrection activities and the case objects positioned in relation to the online objects’ life phases