References
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- Centerpartiet. (2022a, August 21). Nej, Sverigedemokraterna har inte sina rötter på landsbygden. De har sina rötter i Bevara Sverige Svenskt. Annie Lööf i SVT Agenda [No, the Sweden Democrats do not have their roots in the countryside. They have their roots in Bevara Sverige Svenskt. Annie Lööf in SVT Agenda] [Video post] [Status update]. Facebook. https://www.facebook.com/watch/?v=571709751407592
- Centerpartiet. (2022b, August 22). Nej, det är inte Centerpartiet som ändrat sig. Det är andra som gjort det. En röst på Centerpartiet är en [No, it’s not the Centre Party that has changed. It’s others who have. A vote for the Centre Party is a] [Video post] [Status update]. Facebook. https://www.facebook.com/share/v/1BYEzcjgGQ/
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- Danmarks Demokraterne. (2022, October 6). Mette Frederiksen skal stilles til ansvar for minkskandalen! [Mette Frederiksen must be held responsible for the mink scandal!] [Status Update]. Facebook. https://www.facebook.com/IngerStojberg/videos/mette-frederiksen-skal-stilles-til-ansvar-for-sin-rolle-i-minksagen/1212868657317763/
- Det Konservative Folkeparti. (2022a, October 7). Man skal helt over på side 739. Men der står det også sort på hvidt… [You have to go all the way to page 739. But it’s also written there in black and white…] [Image post] [Status Update]. Facebook. https://www.facebook.com/share/p/16VSYmiv1W/
- Det Konservative Folkeparti. (2022b, October 9). Yes, yes, yes – det her er valgkampens første konservative sejr! [This is the first Conservative victory of the election campaign!] [Image post] [Status Update]. Facebook. https://tinyurl.com/s5aak24p
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- Kristdemokraterna. (2022, September 9). Värderingarnas betydelse för att bryta segregationen är omätbar. I den bedömningen särskiljer sig KD från övriga partier [The importance of the values for breaking the segregation is immeasurable. In this assessment, KD differs from other parties] [Video post] [Status Update]. Facebook. https://www.facebook.com/Kristdemokraterna/videos/810299156663032
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- Liberal Alliance. (2022a, October 8). Danskernes retssikkerhed har ikke haft det værre i mange årtier [Danes’ legal security has not been worse for many decades] [Image post] [Status Update]. Facebook. https://tinyurl.com/3muuyupk
- Liberal Alliance. (2022b, October 19). Mette Frederiksen er skandalernes statsminister, og jo mere, der kommer frem om skandalen om Forsvarets Efterretningstjeneste, jo mere kan vi se [Mette Frederiksen is the prime minister of scandals, and the more that comes out about the scandal involving the Danish Defense Intelligence Service, the more we can see] [Image post] [Status Update]. Facebook. https://tinyurl.com/25pvf7u4
- Liberalerna. (2022a, September 6). För 30 år sedan kommunaliserade Socialdemokraterna skolan, trots varningar om konsekvenserna det skulle få för likvärdighet och kvalitet. Nu är [30 years ago, the Social Democrats municipalised the school, despite warnings about the consequences it would have for equality and quality. Now is] [Image post]. Facebook. https://tinyurl.com/32vmz7m6
- Liberalerna. (2022b, September 2). Liberalerna har alltid tagit, och kommer fortsätta ta kampen för jämställdheten. Se Gulan Avci förklara för Annika Strandhäll om hur [The Liberals have always taken, and will continue to take, the fight for equality. Watch Gulan Avci explain to Annika Strandhäll how] [Video post] [Status update]. Facebook. https://www.facebook.com/share/v/16mHUGqozL/
- Liberalerna. (2022c, September 9). Liberalismen har vuxit fram ur århundranden [sic.] av försvar för enskilda människors frihet och tydliga ramar för statens maktanspråk. Därför står [Liberalism has grown out of centuries of defence of individual freedom and clear limits on the state’s claims to power. Therefore] [Image post] [Status update]. Facebook. https://tinyurl.com/4v7nn8dw
- Linderborg, Å. (2001). Socialdemokraterna skriver historia: Historieskrivning som ideologisk maktresurs 1892–2000 [The Social Democrats write history: History writing as an ideological power resource 1892–2000]. Atlas.
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- Mette Frederiksen. (2022a, October 23). “Vi gør det, der skal til” [“We do what it takes”]. [Image post] [Status Update]. Facebook. https://tinyurl.com/3p3jy3jw
- Mette Frederiksen. (2022b, October 30). Der var kun én ting, jeg var rigtig bange for, da jeg blev statsminister i 2019. Det var, hvis jeg [There was only one thing I was really afraid of when I became prime minister in 2019. That was if I] [Image post] [Status update]. Facebook. https://tinyurl.com/3ubkkysv
- Mette Frederiksen. (2022c, October 10). I dag er det to år siden, vi aftalte den største enkeltstående udbygning af det sociale sikkerhedsnet i mange år [Today marks two years since we agreed on the largest single expansion of the social safety net in many years] [Image post] [Status update]. Facebook. https://tinyurl.com/4dwe7235
- Moderaterna. (2022a, September 9). Nya förslag för att få ordning på elkrisen. Moderaternas ekonomiskpolitiska talesperson Elisabeth Svantesson och energioch näringspolitiska talesperson Carl-Oskar Bohlin [New proposals to get the electricity crisis under control. Moderates’ economic policy spokesperson Elisabeth Svantesson and energy and business policy spokesperson Carl-Oskar Bohlin] [Live stream]. Facebook. https://www.youtube.com/watch?v=OPNBWISa9rc
- Moderaterna. (2022b, August 25). Det största löftessveket i modern tid. På område efter område har S svikit sina löften och i många fall gjort [The biggest breach of promise in modern times. In area after area, S has broken its promises and in many cases made] [Image post] [Status Update]. Facebook. https://tinyurl.com/354tjymu
- Moderaterna. (2022c, August 14). Ulf Kristerssons sommartal. Öppningstalare: Jacob Högfeldt, kommunalråd och kommunstyrelsens ordförande i Strängnäs Sofie Wiklund, projektledare ”låna ut din röst” [Ulf Kristersson’s summer speech. Opening speaker: Jacob Högfeldt, municipal councilor and chairman of the municipal board of Strängnäs Sofie Wiklund, project manager “Lend your voice”] [Live stream]. Facebook. https://www.facebook.com/share/v/1Dm78fsp1x/
- Müller, S. (2022). The temporal focus of campaign communication. The Journal of Politics, 84(1), 585–590. https://doi.org/10.1086/715165
- Nye Borgerlige. (2022, October 23). Hvorfor vil man stemme på en, der siger én ting før valget og så gør noget andet, når hun [Why would you vote for someone who says one thing before the election and then does something else when she is elected?] [Video post] [Status Update]. Facebook. https://www.facebook.com/nyeborgerlige/videos/642367357350779
- Socialdemokraterna. (2022a, September 5). Stefan Löfven: Det finns många frågor där Bengt Westerberg, tidigare partiledare för Folkpartiet (Liberalerna) och jag inte delar varandras uppfattning [Stefan Löfven: There are many issues where Bengt Westerberg, former party leader of the People’s Party (Liberals), and I do not share each other’s views]. [Reposted Status Update]. Facebook. https://tinyurl.com/fy6kfet5
- Socialdemokraterna. (2022b, August 27). I valet för drygt 20 år sedan lämnade Liberalernas partiledare TV-studion när företrädare för ett främlingsfientligt parti anlände till sändningen [In the election just over 20 years ago, the Liberal Party leader left the TV studio when representatives of a xenophobic party arrived for the broadcast] [Image post] [Repost]. Facebook. https://tinyurl.com/2pvbt8zr
- Socialdemokraterna. (2022c, August 11). Det enda de högerkonservativa och Liberalerna är överens om är att göra allt de kan för att skydda skolföretagens vinster [The only thing the right-wing conservatives and the Liberals agree on is doing everything they can to protect the profits of school corporations] [Video post]. Facebook. https://www.facebook.com/share/v/19VGfzEAx5/
- Socialdemokratiet. (2022a, October 5). Politik handler ikke om at skændes, til man er blå eller rød i hovedet [Politics is not about arguing until you’re blue or red in the face] [Image post] [Status Update]. Facebook. https://tinyurl.com/276n9jjr
- Socialdemokratiet. (2022b, October 30). Vi har vedtaget en af verdens mest ambitiøse klimalove [We have adopted one of the world’s most ambitious climate laws] [Image post] [Status Update]. Facebook. https://tinyurl.com/3bzbmxy4
- Socialdemokratiet (2022c, October 2). GULDBRYLLUP [GOLDEN WEDDING]. [Image post] [Status Update]. Facebook. https://tinyurl.com/yc7p7yxe
- Steinmetz, W., Simon, B. Z., & Postoutenko, K. (2021). Temporal comparisons: Evaluating the world through historical time. Time & Society, 30(4), 447–461. https://doi.org/10.1177/0961463X211029262
- Sverigedemokraterna. (2022, September 10). Direkt från Riddarholmen och Sverigedemokraternas kampanjavslutning. Det har varit en fantastisk valkampanj. Nu är det röstandet kvar. Gå och rösta [Directly from Riddarholmen and the Sweden Democrats’ campaign closing. It has been a fantastic election campaign. Now all that’s left is voting. Go and vote] [Live stream]. Facebook. https://www.facebook.com/share/v/16g6ZzcC5k/
- Søren Pape Poulsen. (2022, October 9). Mette Frederiksen er begyndt at tale skattelettelser – det er da en kæmpe konservativ sejr [Mette Frederiksen has started talking about tax cuts – that’s a huge conservative victory] [Image post] [Status Update]. Facebook. https://tinyurl.com/ypw452zx
