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Posted pasts. Strategic uses of the past in the 2022 Danish and Swedish national election campaigns on Facebook Cover

Posted pasts. Strategic uses of the past in the 2022 Danish and Swedish national election campaigns on Facebook

By: Kalle Eriksson and  Marie Meier  
Open Access
|Mar 2026

Figures & Tables

Posts per account and country

AccountParty name (English)No. of postsPast-related posts
n%
Denmark: partiesAlternativetThe Alternative251560
DanmarksdemokraterneDenmark Democrats30723
Dansk FolkepartiDanish People’s Party31826
Det Konservative FolkepartiConservative People’s Party501530
EnhedslistenRed–Green Alliance561630
Liberal AllianceLiberal Alliance711927
ModeraterneModerates671319
Nye BorgerligeNew Right25416
Radikale VenstreDanish Social Liberal Party471634
SocialdemokatietSocial Democrats1012020
Socialistisk FolkepartiGreen Left583967
VenstreLeft (Denmark’s Liberal Party)741723
Denmark: PM candidatesMette FrederiksenSocial Democrats571018
Jakob Ellemann-JensenLeft (Denmark’s Liberal Party)33515
Søren PapeConservative People’s Party431125
Denmark: total 76821528
Sweden: partiesCenterpartietCentre Party1204336
KristdemokraternaChristian Democrats1105651
LiberalernaLiberals1004141
MiljöpartietGreen Party672030
ModeraternaModerate Party1567045
SocialdemokraternaSocial Democrats29411338
SverigedemokraternaSweden Democrats26214656
VänsterpartietLeft Party602948
Sweden: PM candidatesMagdalena AnderssonSocial Democrats1221411
Ulf KristerssonModerate Party541222
Sweden: total 1,34554440
Total of all posts 2,11375936
Language: English
Page range: 1 - 20
Published on: Mar 23, 2026
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year

© 2026 Kalle Eriksson, Marie Meier, published by University of Gothenburg Nordicom
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.