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No More Plastic Bags: Overcoming Consumer Resistance to Sustainability Regulation Cover

No More Plastic Bags: Overcoming Consumer Resistance to Sustainability Regulation

NIM Marketing Intelligence Review
Volume 14 (2022): Issue 1 (April 2022)
By: Alison M. Joubert,  Claudia Gonzalez-Arcos,  Daiane Scaraboto,  Jorgen Sandberg and  Rodrigo Guesalaga  
Open Access
|Apr 2022

Authors

Alison M. Joubert

a.joubert@business.uq.edu.au

Assistant Professor, The University of Queensland, Brisbane, Australia

Claudia Gonzalez-Arcos

cgonzalez@business.uq.edu.au

Assistant Professor, The University of Queensland, Brisbane, Australia

Daiane Scaraboto

dscaraboto@unimelb.edu.au

Associate Professor, The University of Melbourne, Melbourne, Australia

Jorgen Sandberg

j.sandberg@business.uq.edu.au

Professor, The University of Queensland, and University of Warwick, Brisbane

Rodrigo Guesalaga

rguesalaga@uft.cl

Professor, Universidad Finis Terrae, Santiago, Chile
DOI: https://doi.org/10.2478/nimmir-2022-0006 | Journal eISSN: 2628-166X
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Language: English
Page range: 37 - 41
Published on: Apr 30, 2022
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
Consumer Resistance,
Sustainability Intervention,
Social Change,
Regulation
Related subjects:
Business and economics,
Political economics,
Public finance and fiscal theory,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business management, other

© 2022 Alison M. Joubert, Claudia Gonzalez-Arcos, Daiane Scaraboto, Jorgen Sandberg, Rodrigo Guesalaga, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.

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