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Socially Responsible Consumers – A Trojan Horse of Neoliberalism? Cover

Socially Responsible Consumers – A Trojan Horse of Neoliberalism?

NIM Marketing Intelligence Review
Volume 14 (2022): Issue 1 (April 2022)
By: Craig Thompson and  Ankita Kumar  
Open Access
|Apr 2022
Authors

Authors

Craig Thompson

craig.thompson@wisc.edu

Churchill-Bascom Professor of Marketing, Wisconsin School of Business, University of Wisconsin, Madison

Ankita Kumar

a.kumar@bucknell.edu

Assistant Professor of Markets, Innovation and Design, Freeman College of Management, Bucknell University, Lewisburg
DOI: https://doi.org/10.2478/nimmir-2022-0003 | Journal eISSN: 2628-166X
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Language: English
Page range: 19 - 23
Published on: Apr 30, 2022
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
Political Consumerism,
Ethical Consumption,
Slow Food
Related subjects:
Business and economics,
Political economics,
Public finance and fiscal theory,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business management, other

© 2022 Craig Thompson, Ankita Kumar, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.

Volume 14 (2022): Issue 1 (April 2022)
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