Evaluation criteria for lifestyle applications – The role of MAUQ factors in satisfaction Cover

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Evaluation criteria for lifestyle applications – The role of MAUQ factors in satisfaction

Management & Marketing

Volume 19 (2024): Issue 3 (September 2024)

By: Veronika Keller, Ida Ercsey and Erzsébet Printz-Markó

Open Access

|Oct 2024

Authors

Veronika Keller

Széchenyi István University Faculty of Economics Department of Corporate Leadership and Marketing, Hungary

Ida Ercsey

Széchenyi István University Faculty of Economics, Hungary

Erzsébet Printz-Markó

kellerv@.sze.hu

Széchenyi István University Faculty of Economics Department of Tourism and Hospitality, Hungary

DOI: https://doi.org/10.2478/mmcks-2024-0022 | Journal eISSN: 2069-8887 | Journal ISSN: 1842-0206

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Language: English

Page range: 498 - 519

Published on: Oct 24, 2024

Published by: Society for Business Excellence

In partnership with: Paradigm Publishing Services

Publication frequency: 4 issues per year

Keywords:

lifestyle apps,

interface and satisfaction,

general satisfaction

Related subjects:

Business and economics,

Business management,

Marketing, sales, customer relations,

Management, organization, corporate governance,

Business development, change management, cooperation,

Entrepreneurship

© 2024 Veronika Keller, Ida Ercsey, Erzsébet Printz-Markó, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution 4.0 License.

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