Evaluation criteria for lifestyle applications – The role of MAUQ factors in satisfaction
Authors
Veronika Keller
Széchenyi István University Faculty of Economics Department of Corporate Leadership and Marketing, Hungary
Ida Ercsey
Széchenyi István University Faculty of Economics, Hungary
Erzsébet Printz-Markó
Széchenyi István University Faculty of Economics Department of Tourism and Hospitality, Hungary
DOI: https://doi.org/10.2478/mmcks-2024-0022 | Journal eISSN: 2069-8887 (formerly 1842-0206) | Journal ISSN: 1842-0206
Language: English
Page range: 498 - 519
Published online: Oct 24, 2024
Published in print: Sep 1, 2024
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
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© 2024 Veronika Keller, Ida Ercsey, Erzsébet Printz-Markó, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution 4.0 License.