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The impact of COVID-19 on consumer behavior in retail banking. Evidence from Romania Cover

The impact of COVID-19 on consumer behavior in retail banking. Evidence from Romania

Management & Marketing
Volume 15 (2020): Issue s1 (October 2020)
By: Claudia Gabriela Baicu,  Iuliana Petronela Gârdan,  Daniel Adrian Gârdan and  Gheorghe Epuran  
Open Access
|Oct 2020

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DOI: https://doi.org/10.2478/mmcks-2020-0031 | Journal eISSN: 2069-8887 | Journal ISSN: 1842-0206
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Language: English
Page range: 534 - 556
Published on: Oct 23, 2020
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
retail banking,
the COVID-19 pandemic,
internet and mobile banking,
consumer behavior
Related subjects:
Business and economics,
Business management,
Management, organization, corporate governance,
Marketing, sales, customer relations,
Business development, change management, cooperation,
Entrepreneurship

© 2020 Claudia Gabriela Baicu, Iuliana Petronela Gârdan, Daniel Adrian Gârdan, Gheorghe Epuran, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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