Skip to main content
Have a personal or library account? Click to login
Beyond cost saving. Other factor consideration in online purchases of used electronic goods: a conjoint analysis approach Cover

Beyond cost saving. Other factor consideration in online purchases of used electronic goods: a conjoint analysis approach

Management & Marketing
Volume 13 (2018): Issue 3 (September 2018)
By: ,   and    
Open Access
|Oct 2018
Authors

Authors

Michael Adu Kwarteng

kwarteng@utb.cz

Tomas Bata University in Zlín, Zlín

Michal Pilík

pilik@utb.cz

Tomas Bata University in Zlín, Zlín

Eva Juřičková

jurickova@utb.cz

Tomas Bata University in Zlín, Zlín
DOI: https://doi.org/10.2478/mmcks-2018-0022 | Journal eISSN: 2069-8887 (formerly 1842-0206) | Journal ISSN: 1842-0206
Journal RSS Feed
Language: English
Page range: 1051 - 1063
Published on: Oct 29, 2018
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
Keywords:
used electronic goods,
refurbished goods,
consumers,
Czech Republic,
preference modelling,
conjoint analysis
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Entrepreneurship

© 2018 Michael Adu Kwarteng, Michal Pilík, Eva Juřičková, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Volume 13 (2018): Issue 3 (September 2018)
Previous article
Next article