Respondents’ Willingness to Purchase Products from a Company Engaged in Various CSR Areas at a Higher Price than Competitors Offer_
| CSR Areas* (Scale: 1 “Not at all likely” … 7 “Very likely”) | Mean | Standard deviation | Correlations | ||
|---|---|---|---|---|---|
| Gender [η] | Income [ρ ] | Statism-Liberalism [ρ] | |||
| K1. Actions aimed at protecting the natural environment, conserving resources, and combating climate change | 5.05 | 1.582 | 0.444 | 0.010 | -0.039 |
| K2. Ethical practices in general business activities – complying with laws and avoiding partners/markets where human rights are violated or socially harmful practices are employed | 4.80 | 1.643 | 0.153 | -0.054 | 0.108 |
| K3. Involvement in supporting local communities | 4.84 | 1.447 | 0.035 | 0.109 | -0.016 |
| K4. Involvement in philanthropic and charitable activities | 4.82 | 1.760 | 0.320 | -0.001 | -0.093 |
| K5. Actions aimed at fair treatment of employees | 5.05 | 1.582 | 0.212 | -0.005 | -0.072 |
| K6. Relationships with customers based on honesty and transparency | 5.46 | 1.442 | 0.012 | 0.028 | 0.155 |
| Average value of responses K1…K6 | 5.00 | 1.268 | 0.252 | 0.025 | -0.006 |
Respondents’ Willingness to Support Company Actions in Various CSR Areas_
| CSR Areas* (Scale: 1 “Not at all likely” … 7 “Very likely”) | Mean | Standard deviation | Correlations | ||
|---|---|---|---|---|---|
| Gender [η] | Income [ρ] | Statism-Liberalism [ρ] | |||
| W1. Actions aimed at protecting the natural environment, conserving resources, and combating climate change | 5.47 | 1.508 | 0.336 | -0.029 | -0.039 |
| W2. Ethical practices in general business activities – complying with laws and avoiding partners/markets where human rights are violated or socially harmful practices are employed | 5.09 | 1.773 | 0.190 | -0.096 | 0.146 |
| W3. Involvement in supporting local communities | 5.16 | 1.278 | 0.087 | 0.188 | 0.106 |
| W4. Involvement in philanthropic and charitable activities | 5.18 | 1.589 | 0.272 | 0.084 | -0.071 |
| W5. Actions aimed at fair treatment of employees | 5.75 | 1.324 | 0.080 | 0.054 | -0.041 |
| W6. Relationships with customers based on honesty and transparency | 6.02 | 1.216 | 0.026 | 0.152 | 0.274 |
| Average value of responses W1…W6 | 5.44 | 1.085 | 0.219 | 0.025 | 0.101 |
Respondents’ Attitudes Toward Corporate Social Responsibility_
| Scale: 1 – “Strongly Disagree” … 7 – “Strongly Agree”) | Mean | Standard deviation | Correlations | ||
|---|---|---|---|---|---|
| Gender [η] | Income [ρ] | Statism-Liberalism [ρ] | |||
| T1. Companies should not only focus on maximizing profits but also consider the impact of their activities on societal issues. | 5.89 | 1.291 | 0.245 | -0.020 | -0.131 |
| T2. Corporate social responsibility brings tangible and significant benefits to society. | 5.52 | 1.225 | 0.143 | 0.104 | -0.059 |
| T3. Modern consumers are inclined to prefer products from socially responsible companies in their purchasing decisions. | 5.33 | 1.290 | 0.283 | -0.021 | -0.089 |
| T4. Corporate social responsibility is more of a strategy to boost sales and profits rather than a genuine concern for social welfare. | 4.12 | 1.530 | 0.187 | -0.112 | 0.027 |
| T5. Companies engaged in corporate social responsibility activities are more trustworthy than other companies. | 5.03 | 1.470 | 0.327 | -0.082 | 0.144 |
| T6. Companies that engage in corporate social responsibility activities effectively stand out from their competitors. | 5.00 | 1.380 | 0.228 | -0.156 | 0.108 |
| T7. Corporate social responsibility activities benefit the companies that implement them more than they benefit society. | 4.29 | 1.456 | 0.073 | 0.006 | -0.049 |
| Average value of responses to T1 …, T7* | 4.91 | 0.813 | 0.355 | -0.074 | 0.023 |
The Impact of Actions in Various CSR Areas on Building Respondents’ Trust in a Company_
| CSR Areas* (Scale: 1 “Does not increase my trust in the company at all” … 7 “Significantly increases my trust in the company”) | Mean | Standard deviation | Correlations | ||
|---|---|---|---|---|---|
| Gender [η] | Income [ρ] | Statism-Liberalism [ρ] | |||
| Z1. Actions aimed at protecting the natural environment, conserving resources, and combating climate change | 5.46 | 1.464 | 0.372 | 0.125 | -0.001 |
| Z2. Ethical practices in general business activities – complying with laws and avoiding partners/markets where human rights are violated or socially harmful practices are employed | 5.82 | 1.559 | 0.006 | -0.760 | 0.056 |
| Z3. Involvement in supporting local communities | 5.47 | 1.358 | 0.153 | -0.090 | 0.072 |
| Z4. Involvement in philanthropic and charitable activities | 5.37 | 1.606 | 0.345 | 0.004 | -0.094 |
| Z5. Actions aimed at fair treatment of employees | 6.12 | 1.327 | 0.234 | 0.120 | -0.111 |
| Z6. Relationships with customers based on honesty and transparency | 6.06 | 1.285 | 0.002 | 0.066 | 0.038 |
| Average value of responses Z1…Z6 | 5.71 | 1.048 | 0.255 | -0.036 | 0.055 |