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The Use of Social Media by Technology Transfer Offices in Marketing Communications Cover

The Use of Social Media by Technology Transfer Offices in Marketing Communications

Marketing of Scientific and Research Organizations
Volume 35 (2020): Issue 1 (March 2020)
By: Sławomir Milczarek  
Open Access
|Apr 2020
DOI: https://doi.org/10.2478/minib-2020-0009 | Journal eISSN: 2353-8414 | Journal ISSN: 2353-8503
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Language: English
Page range: 57 - 72
Published on: Apr 9, 2020
Published by: ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
technology transfer offices,
marketing communication,
website,
social media
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Key competences in scholarly research

© 2020 Sławomir Milczarek, published by ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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