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Artificial Intelligence and the Reconfiguration of Organizational Communication in the Context of the Knowledge Society

Management Dynamics in the Knowledge Economy
Volume 13 (2025): Issue 3 (September 2025)
By:
Open Access
|Sep 2025

Figures & Tables

Engagement in knowledge-intensive communication tasks and user satisfaction

Engagement in knowledge-intensive communication tasksAI software usage
Spearman's rhoEngagement in knowledge-intensive communication tasksCorrelation Coefficient1.000.446**
Sig. (2-tailed)..000
N227227
AI software usageCorrelation Coefficient.446*1.000
Sig. (2-tailed).000.
N227227

AI software usage and user satisfaction

User satisfactionAI software usage
Spearman's rhoUser satisfactionCorrelation Coefficient1.000.526**
Sig. (2-tailed)..000
N227227
AI software usageCorrelation Coefficient.526*1.000
Sig. (2-tailed).000.
N227227

AI software usage and media literacy

Media literacyAI software usage
Spearman's rhoMedia literacyCorrelation Coefficient1.000.486**
Sig. (2-tailed)..000
N227227
AI software usageCorrelation Coefficient.486*1.000
Sig. (2-tailed).000.
N227227

AI software usage and media locus of control

Media locus of controlAI software usage
Spearman's rhoMedia locus of controlCorrelation Coefficient1.000.399**
Sig. (2-tailed)..000
N227227
AI software usageCorrelation Coefficient.399*1.000
Sig. (2-tailed).000.
N227227

Normality statistics

VariablesKolmogorov-SmirnovaShapiro-Wilk
StatisticdfSig.StatisticdfSig.
Media literacy.300227<.001.767227<.001
Media locus of control.230227<.001.798227<.001
AI software usage.283227<.001.772227<.001
Perceived accessibility.499227<.001.469227<.001
User satisfaction.288227<.001.791227<.001
a. Lilliefors Significance Correction

AI software usage and perceived accessibility

Perceived accessibilityAI software usage
Spearman's rhoPerceived accessibilityCorrelation Coefficient1.000.511**
Sig. (2-tailed)..000
N227227
AI software usageCorrelation Coefficient.511*1.000
Sig. (2-tailed).000.
N227227
DOI: https://doi.org/10.2478/mdke-2025-0017 | Journal eISSN: 2392-8042 | Journal ISSN: 2286-2668
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Language: English
Page range: 301 - 322
Submitted on: May 23, 2025
Accepted on: Aug 26, 2025
Published on: Sep 26, 2025
Published by: Scoala Nationala de Studii Politice si Administrative
In partnership with: Paradigm Publishing Services
Publication frequency: 4 times per year
Keywords:
artificial intelligence,
organizational communication,
knowledge economy,
digital communication,
machine learning,
audience segmentation,
media literacy,
strategic messaging
Related subjects:
Business and economics,
Political economics,
Macroeconomics,
Business management,
Business management, other,
Social sciences,
Sociology,
Labor, trade unions,
Sociology of economy, organizations, and industry

© 2025 Cosmin-Sebastian RĂDULESCU, published by Scoala Nationala de Studii Politice si Administrative
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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