Development of Media Consumption of Hungarians in Slovakia in the Light of Empirical Data Cover

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Development of Media Consumption of Hungarians in Slovakia in the Light of Empirical Data

Journal of Nationalism, Memory & Language Politics

Volume 18 (2024): Issue 2 (December 2024)

By: Zuzana Mészárosová Lampl and Mária Kočnerová

Open Access

|Dec 2024

Figures & Tables

Percentage readership rate of individual periodicals (N=975)

	Reading	Not reading
Új Szó	57.9	42.1
Nový čas	39.6	60.4
Plus jeden deň	28	72
Pravda	22.5	77.5
Sme	20.5	79.5
Šport	18.2	81.8
Denník N	9.9	90.1
Hospodárske Noviny	16.7	83.3
Korzár	12.7	87.3
Magyar 7	21.7	78.3
Vasárnap	48.9	51.1
Csallóköz	18.8	81.2
Új Nő	29.4	70.6

Share of Slovak and Hungarian radio listenership (%) (N=975)

	Listening to	Not listening to
Rádio Expres	58.6	41.4
Retro Rádió	47.8	52.2
Fun Rádio	47.1	52.9
Petőfi Rádió	42.9	57.1
Kossuth Rádió	39.4	60.6
Rádio Jemné	39	61
Rádio Vlna	37.3	62.7
Rádio Slovensko	35.6	64.4
Pátria Rádió	33.4	66.6
Rádio FM	32.4	67.6
Rádio Európa 2	29.7	70.3
Rádió 1	28.9	71.1
Dankó Rádió	26.2	73.8
Rádio Regina	23.3	76.7
Bartók Rádió	21.5	78.5
Rádio Anténa Rock	21.1	78.9
Magyar katolikus rádió	17.2	82.8
Rádio Devín	14.9	85.1
Rádio Best FM	11.7	88.3
Rádio Lumen	11.7	88.3

Percentage of respondents performing various internet activities (%)

	Using	Not using
Watching videos, e.g. YouTube	69.3	30.7
Listening to music	64	36
Reading online news portals, newspapers and journals	61	39
Watching movies	58.6	41.4
Reading blogs	52,7	47,3
Downloading movies	45,4	64,5
Listening to internet radios	38,8	61,2
Downloading books, reading and buying books from the internet	32	68
Listening to podcasts	31	69
Sharing content, e.g., your own videos, blogs, music, etc.	26.2	73.8

Share of viewership of Slovak television (%) (N=975)

	Watching	Not watching
Markíza	81.5	18.5
Joj	73.1	26.9
WAU	65.6	34.4
Hungarian Broadcasting of Slovak Television	57.8	42.2
STV Jednotka	51.7	48.3
Doma	50.9	49.1
Dajto	49.6	50.4
Jojko	47.4	52.6
STV Trojka	45.1	54.9
Plus	36.8	63.2
TA3	32.9	67.1
STV Dvojka	30.1	69.9

Followership of Slovak news portals (%)

		Following	Not following
1	aktuality.sk	48.9	51.1
2	noviny.sk	34.1	65.9
3	sme.sk	33.1	66.9
4	cas.sk	31.8	68.2
5	tvnoviny.sk	31.5	68.5
6	topky.sk	31.1	68.9
7	ta3.sk	27	73
8	pravda.sk	26.7	73.3
9	aktualne.sk	26.6	73.4
10	pluska.sk	24.5	75.5
11	sport.sk	22.8	77.2
12	dennikn.sk	22.1	77.9
13	hlavnespravy.sk	18.2	81.8
14	hnonline.sk	13	87
15	etrend.sk	11.3	88.7
16	dobrenoviny.sk	11.2	88.8
17	startitup.sk	10.4	89.6
18	refresher.sk	9.5	90.5
19	infovojna.sk	6.3	93.7
20	zemavek.sk	5	95
21	postoj.sk	4	96

Rate and regularity of press reading

Daily newspapers	Reading rate (%)	Share of regular readers (%)	Average reading frequency (1. daily, 2. more than once a week, 3. once a week, 4. more than once a month, 5. once a month, 6. less often than monthly)
Új Szó	57.9	12.9	3.42
Nový čas	39.6	3.8	4.23
Plus jeden deň	28	1.6	4.51
Pravda	22.5	1.3	4.57
Sme	20.5	2.2	4.43
Šport	18.2	1.5	4.17
Hospodárske Noviny	16.7	0.7	4.64
Korzár	12.7	0.6	4.69
Denník N	9.9	0.5	4.99

Followership of Hungarian news portals in Slovakia (%)

		Following	Not following
1	ujszo.sk	43.9	56.1
2	parameter.sk	31.2	68.8
3	felvidek.ma	31.1	68.9
4	hirek.sk	28.8	71.2
5	bumm.sk	25.5	74.5
6	ma7.sk	24.7	75.3
7	körkép.sk	22.3	77.7

How often do you watch___ (%)

	Print (newspapers, weeklies, monthlies)	Internet news portals	Television	Radio
More than 3 hours daily	-	-	29.1	15.7
2–3 hours daily			21.6	10
1–2 hours daily			23.9	21.7
Less than an hour daily			6.8	14.5
Daily	14.6	32.3	Total daily 81.4	Total daily 61.9
Several times a week	20	18.4	8	11.8
Once a week	8.6	3.2	0.7	2
Several times a month	13.6	8.9	1.8	4.3
Once a month	3.6	1.2	o	1.3
Less frequently than monthly	15.5	6.8	2.1	2.9
Almost never or never	24.1	29	5.9	15.9

Followership of Hungarian news portals (%)

		Following	Not following
1	blikk.hu	30.3	69.7
2	origo.hu	24	76
3	hirado.hu	23.4	76.6
4	24.hu	20	80
5	index.hu	19.5	80.5
6	hvg.hu	16.6	83.4
7	telex.hu	14.2	85.8
8	444.hu	12.4	87.6
9	ripost.hu	10.7	89.3
10	pestisracok.hu	8.4	91.6
11	mandiner.hu	7.2	92.8
12	888.hu	5.5	94.5

Followership of all news portals (Hungarian news portals in Slovakia in bold, news portals from Hungary in italics)

		Following	Not following
1	aktuality.sk	48.9	51.1
2	ujszo.sk	43.9	56.1
3	noviny.sk	34.1	65.9
4	sme.sk	33.1	66.9
5	cas.sk	31.8	68.2
6	tvnoviny.sk	31.5	68.5
7	parameter.sk	31.2	68.8
8	felvidek.ma	31.1	68.9
9	topky.sk	31.1	68.9
10	blikk.hu	30.3	69.7
11	hirek.sk	28.8	71.2
12	ta3.sk	27	73
13	pravda.sk	26.7	73.3
14	aktualne.sk	26.6	73.4
15	bumm.sk	25.5	74.5
16	ma7.sk	24.7	75.3
17	pluska.sk	24.5	75.5
18	origo.hu	24	76
19	hirado.hu	23.4	76.6
20	sport.sk	22.8	77.2
21	körkép.sk	22.3	77.7
22	dennikn.sk	22.1	77.9
23	24.hu	20	80
24	index.hu	19.5	80.5
25	hlavnespravy.sk	18.2	81.8
26	hvg.hu	16.6	83.4
27	telex.hu	14.2	85.8
28	hnonline.sk	13	87
29	444.hu	12.4	87.6
30	etrend.sk	11.3	88.7
31	dobrenoviny.sk	11.2	88.8
32	ripost.hu	10.7	89.3
33	startitup.sk	10.4	89.6
34	refresher.sk	9.5	90.5
35	pestisracok.hu	8.4	91.6
36	mandiner.hu	7.2	92.8
37	infovojna.sk	6.3	93.7
38	888.hu	5.5	94.5
39	zemavek.sk	5	95
40	postoj.sk	4	96

Rate and regularity of news portal followership

Followership rank	Followership rate (%)	Proportion of daily followers (%)	Ranking of portals by daily followership	Average frequency of followership
1. aktuality.sk	48.9	12.7	1	2.97
2. ujszo.sk	43.9	8.8	3	3.27
3. noviny.sk	34.1	4.3	8	3.78
4. sme.sk	33.1	5.3	6	3.72
5. cas.sk	31.8	6.6	4	3.47
6. tvnoviny.sk	31.5	4.7	7	3.56
7. parameter.sk	31.2	9.3	2	3.12
8. felvidek.ma	31.1	3.2	15	3.82
9. topky.sk	31.1	6.3	5	3.35
10. blikk.hu	30.3	2.5	19	3.87
11. hirek.sk	28.8	4.3	9	3.67
12. ta3.sk	27	3.4	13	3.73
13. pravda.sk	26.7	3	16	4.2
14. aktualne.sk	26.6	3.9	10	4.01
15. bumm.sk	25.5	1.6	24	3.94
16. ma7.sk	24.7	1.9	22	3.75
17. pluska.sk	24.5	1.8	23	4.13
18. origo.hu	24	2.7	17	3.9
19. hirado.hu	23.4	3.7	12	3.62
20. sport.sk	22.8	3.9	11	3.58
21. körkép.sk	22.3	2.5	20	3.82
22. dennikn.sk	22.1	2.6	18	4.06
23. 24.hu	20	1.6	25	3.96
24. index.hu	19.5	3.3	14	3.9
25. hlavnespravy.sk	18.2	2.5	21	3.62
26. hvg.hu	16.6	1	28	4.22
27. telex.hu	14.2	1.3	26	4.06
28. hnonline.sk	13	0.7	31	4.68
29. 444.hu	12.4	0.8	30	4.51
30. etrend.sk	11.3	0.1	37	4.99
31. dobrenoviny.sk	11.2	0.5	32	4.73
32. ripost.hu	10.7	0.1	38	4.84
33. startitup.sk	10.4	0.9	29	4.32
34. refresher.sk	9.5	1.2	27	4.16
35. pestisracok.hu	8.4	0.2	35	4.89
36. mandiner.hu	7.2	0.1	39	5.3
37. infovojna.sk	6.3	0.4	33	4.69
38. 888.hu	5.5	0.2	36	5.22
39. zemavek.sk	5	0.1	40	5.37
40. postoj.sk	4	0.4	34	5.18

Television viewership rates from Hungary (%)

	Watching	Not watching
RTL Klub	77.1	22.9
TV2	76.1	23.9
Cool TV	69	31
Duna World	65.3	34.7
Hír TV	61	39
Duna TV	57	43
RTL +	55.1	44.9
RTL II	52	48
M1	49.5	50.5
ATV	49.1	50.9
Super TV2	48.9	51.1
Viasat3	42.7	57.3
M4 Sport	41.5	58.5
RTL Gold	41.4	58.6
Film +	37.3	62.7
Viasat 6	33.9	66.1
M2	32.4	67.6
PRIME	32.3	67.7
M5	25.8	74.2

DOI: https://doi.org/10.2478/jnmlp-2024-0007 | Journal eISSN: 2570-5857

Journal RSS Feed

Language: English

Page range: 27 - 49

Published on: Dec 20, 2024

Published by: Charles University, Faculty of Social Sciences

In partnership with: Paradigm Publishing Services

Publication frequency: 2 issues per year

Keywords:

media consumption,

Hungarian minority in Slovakia,

rate and frequency of followership

Related subjects:

Cultural studies,

Cultural theory,

Political theory,

Topics in cultural studies,

Topics in history,

Political ideologies and ideas,

Social sciences,

Political science,

Political science, other

© 2024 Zuzana Mészárosová Lampl, Mária Kočnerová, published by Charles University, Faculty of Social Sciences
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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