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Methodological Issues in the Study of Place Marketing in Small Villages Cover

Methodological Issues in the Study of Place Marketing in Small Villages

Economics and Culture
Volume 21 (2024): Issue 1 (June 2024)
By: Regina Zsuzsánna Reicher,  Krisztina Pecze and  Beáta Kádár  
Open Access
|Jun 2024

Authors

Regina Zsuzsánna Reicher

reicher.regina@uni-bge.hu

Budapest Business University, Budapest, Hungary

Krisztina Pecze

pecze.krisztina@uni-bge.hu

Budapest Business University, Budapest, Hungary

Beáta Kádár

kadarbeata@uni.sapientia.ro

Sapientia University of Transylvania, Miercurea-Ciuc, Romania
DOI: https://doi.org/10.2478/jec-2024-0013 | Journal eISSN: 2256-0173
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Language: English
Page range: 177 - 184
Submitted on: Mar 28, 2024
|
Accepted on: May 20, 2024
|
Published on: Jun 20, 2024
Published by: EKA University of Applied Sciences
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
place marketing,
place management,
research methodology
Related subjects:
Business and economics,
Business management,
Corporate social responsibility (CSR), compliance management, business ethics,
Entrepreneurship,
Industries,
Cultural management,
Social sciences,
Sociology,
Culture

© 2024 Regina Zsuzsánna Reicher, Krisztina Pecze, Beáta Kádár, published by EKA University of Applied Sciences
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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