Influencers’ Engagement in a Brand Communication: Latvia and Cyprus Cases
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DOI: https://doi.org/10.2478/jec-2020-0005 | Journal eISSN: 2256-0173
Language: English
Page range: 53 - 61
Published on: Jun 25, 2020
Published by: University College of Economics and Culture
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
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© 2020 George Antoniades, Dace Briede, Marta Kontina, Inga Milevica, Vita Stige-Skuskovnika, published by University College of Economics and Culture
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.