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The Role of Digital Platforms in Enhancing Customer Relationships and Building Strategic Advantage in Beekeeping Cover

The Role of Digital Platforms in Enhancing Customer Relationships and Building Strategic Advantage in Beekeeping

Open Access
|Dec 2025

Authors

Ewa Wanda Ziemba

ewa.ziemba@ue.katowice.pl

University of Economics in Katowice, Poland

Dariusz Grabara

University of Economics in Katowice, Poland

Adam Roman

Wroclaw University of Environmental and Life Sciences, Poland
DOI: https://doi.org/10.2478/jas-2025-0012 | Journal eISSN: 2299-4831 | Journal ISSN: 1643-4439
Language: English
Page range: 135 - 148
Submitted on: Sep 17, 2025
|
Accepted on: Nov 20, 2025
|
Published on: Dec 21, 2025
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2025 Ewa Wanda Ziemba, Dariusz Grabara, Adam Roman, published by Research Institute of Horticulture
This work is licensed under the Creative Commons Attribution 4.0 License.