Authors
Marcin Wieczerzycki
marcin.wieczerzycki@ue.poznan.pl
Department of International Marketing, Poznań University of Economics and Business, Poznań, Poland
Power asymmetry and value creation in B2C relationship networks
Language: English
Page range: 161 - 176
Submitted on: Feb 20, 2020
Accepted on: Feb 26, 2021
Published on: Jun 30, 2021
Published by: Warsaw School of Economics
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Related subjects:
© 2021 Marcin Wieczerzycki, published by Warsaw School of Economics
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.