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Indie Agility or Major Might: Evaluating the Internationalisation Strategies of Canadian Recording Artists in the Early 2020s Cover

Indie Agility or Major Might: Evaluating the Internationalisation Strategies of Canadian Recording Artists in the Early 2020s

International Journal of Music Business Research
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By: Gordon Dimitrieff and  Chelsea Masse  
Open Access
|Mar 2026
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DOI: https://doi.org/10.2478/ijmbr-2026-0003 | Journal eISSN: 2227-5789
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Language: English
Submitted on: Mar 17, 2025
Accepted on: Sep 11, 2025
Published on: Mar 11, 2026
Published by: International Music Business Research Association (IMBRA)
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
music export,
music consumption,
internationalisation strategies,
audience development,
multinational enterprise,
born global
Related subjects:
Cultural studies,
Media studies,
Media theory,
Business and economics,
Business management,
Industries,
Entertainment industry, media, publishing companies,
Cultural management,
Social sciences,
Sociology,
Sociology of economy, organizations, and industry

© 2026 Gordon Dimitrieff, Chelsea Masse, published by International Music Business Research Association (IMBRA)
This work is licensed under the Creative Commons Attribution 4.0 License.

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