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The Anticipated Acceptance of Virtual Reality for Physical Activity with Special Consideration of a Self-Built Low-Cost Setup Cover

The Anticipated Acceptance of Virtual Reality for Physical Activity with Special Consideration of a Self-Built Low-Cost Setup

Open Access
|Mar 2026

Figures & Tables

Figure 1.

Adapted Technology Acceptance Model illustrating the hypothesized relationships influencing the acceptance of commercially available virtual reality systems for physical activity. The model includes perceived usefulness, perceived ease of use, enjoyment, and attitudes toward use and purchase, as well as external variables such as age, past use, curiosity, and willingness to pay.
Adapted Technology Acceptance Model illustrating the hypothesized relationships influencing the acceptance of commercially available virtual reality systems for physical activity. The model includes perceived usefulness, perceived ease of use, enjoyment, and attitudes toward use and purchase, as well as external variables such as age, past use, curiosity, and willingness to pay.

Figure 2.

Adapted Technology Acceptance Model illustrating the hypothesized relationships influencing the acceptance of a self-built, low-cost virtual reality setup for physical activity. The low-cost solution refers to a do-it-yourself configuration using the Google Cardboard template and a smartphone, as presented in Exel et al. (2023). The model includes constructs analogous to Figure 1, with purchasing-related variables replaced by “intention to build” and “attitude towards building” to reflect the non-commercial nature of the setup.
Adapted Technology Acceptance Model illustrating the hypothesized relationships influencing the acceptance of a self-built, low-cost virtual reality setup for physical activity. The low-cost solution refers to a do-it-yourself configuration using the Google Cardboard template and a smartphone, as presented in Exel et al. (2023). The model includes constructs analogous to Figure 1, with purchasing-related variables replaced by “intention to build” and “attitude towards building” to reflect the non-commercial nature of the setup.

Figure 3.

(a) Age distribution of the Technology Acceptance Model survey for virtual reality and physical activity. (b) Distribution of participants’ willingness to pay (€) for a virtual reality setup intended for physical activity.
(a) Age distribution of the Technology Acceptance Model survey for virtual reality and physical activity. (b) Distribution of participants’ willingness to pay (€) for a virtual reality setup intended for physical activity.

Figure 4.

Validated structural model with standardized path coefficient for the acceptance of virtual reality for physical activity. Statistically significant paths are represented with bold lines and non-significant paths are represented with dashed lines (p<0.05).
Validated structural model with standardized path coefficient for the acceptance of virtual reality for physical activity. Statistically significant paths are represented with bold lines and non-significant paths are represented with dashed lines (p<0.05).

Figure 5.

Validated structural model with standardized path coefficient for the acceptance of self-built low-cost setup for physical activity. Statistically significant paths are represented with bold lines and non-significant paths are represented with dashed lines (p<0.05).
Validated structural model with standardized path coefficient for the acceptance of self-built low-cost setup for physical activity. Statistically significant paths are represented with bold lines and non-significant paths are represented with dashed lines (p<0.05).

Construct reliability and validity for the self-built low-cost VR model_ Factor loadings, composite reliability (CR), Cronbach’s alpha (α), and average variance extracted (AVE) for each construct in the structural equation model assessing the anticipated acceptance of a self-built, low-cost VR setup for physical activity_

Construct Factor Loadings
Perceived usefulness regarding the low-cost virtual reality setupCR = 0.97; α = 0.97; AVE = 0.87
I believe using this virtual reality setup would help me do more physical activity.0.919
I believe using this virtual reality setup would help me to stick to physical activity more regularly.0.937
Using this virtual reality setup would be useful in my life for physical activity.0.951
Using this virtual reality setup would improve my life regarding physical activity.0.947
Using this virtual reality setup would enhance my effectiveness in doing physical activity.0.919

Perceived ease of use regarding the low-cost virtual reality setupCR = 0.94; α = 0.95; AVE = 0.80
I believe using this virtual reality setup for physical activity would be easy for me.0.876
I believe it would be easy to get this virtual reality setup to do what I want it to do.0.908
I believe using this virtual reality setup would be clear and understandable.0.866
I would find this virtual reality setup flexible to interact with during physical activity.0.910
It would be easy for me to become skillful at using this virtual reality setup for physical activity.0.899

Perceived enjoyment regarding the low-cost virtual reality setupCR = 0.95; α = 0.95; AVE = 0.84
I believe I would find using this virtual reality setup enjoyable during physical activity.0.918
I believe I would have fun using this virtual reality setup during physical activity.0.928
Using this virtual reality setup would be exciting during physical activity.0.914
Using this virtual reality setup would be enjoyable during physical activity.0.897

Intention to use regarding the low-cost virtual reality setupCR = 0.94; α = 0.94; AVE = 081
There is a high likelihood that I will use this virtual reality setup for physical activity within the foreseeable future.0.920
I intend to use this virtual reality setup for physical activity within the foreseeable future.0.938
I will use this virtual reality setup for physical activity within the foreseeable future.0.947
Using this virtual reality setup for physical activity in the foreseeable future is important to me.0.788

Intention to build regarding the low-cost virtual reality setupCR = 0.95; α = 0.95; AVE = 0.83
There is a high likelihood that I will build this virtual reality setup for physical activity within the foreseeable future.0.957
I intend to build this virtual reality setup for physical activity within the foreseeable future.0.918
I will build this virtual reality setup for physical activity within the foreseeable future.0.941
Building this virtual reality setup for physical activity in the foreseeable future is important to me.0.815

Attitude towards using this low-cost virtual reality setupCR = 0.94; α = 0.94; AVE = 0.76
Bad - good0.875
Negative - positive0.905
Unsatisfactory – satisfactory0.898
Unfavorable – favorable0.817
Unpleasant – pleasant0.844

Attitude towards building this low-cost virtual reality setupCR = 0.94; α = 0.94; AVE = 0.76
Bad - good0.875
Negative - positive0.893
Unsatisfactory – satisfactory0.874
Unfavorable – favorable0.872
Unpleasant – pleasant0.839

Descriptive statistics for Technology Acceptance Model (TAM) constructs related to the general virtual reality (VR) model and the self-built low-cost setup_ Values include minimum, maximum, mean, and standard deviation_ Constructs labeled with “(SBLCS)” refer to the self-built low-cost setup model_

ConstructMinimumMaximumMeanStandard deviation
Perceived usefulness152.811.19
Perceived ease of use153.331.16
Perceived enjoyment153.461.29
Intention to use152.231.18
Intention to purchase151.941.18
Curiosity153.231.31
Attitude towards using virtual reality153.191.14
Attitude towards purchasing virtual reality152.701.07
Age (years)138635.3620.60
Past Use (hours)02104.8018.07
Price (€)010002.291.24
Perceived usefulness (SBLCS)152.861.30
Perceived ease of use (SBLCS)153.441.31
Perceived enjoyment (SBLCS)153.301.36
Intention to use (SBLCS)152.331.26
Intention to build (SBLCS)152.111.21
Attitude towards using virtual reality (SBLCS)153.161.26
Attitude towards building virtual reality (SBLCS)152.831.20
Past Use (SBLCS) (hours)0120.721.68

Construct reliability and validity for the general VR model_ Factor loadings, composite reliability (CR), Cronbach’s alpha (α), and average variance extracted (AVE) for each construct in the structural equation model assessing the anticipated acceptance of commercially available virtual reality for physical activity_

Construct Factor Loadings
Perceived UsefulnessCR = 0.94; α = 0.94; AVE = 0.77
I believe using virtual reality would help me do more physical activity.0.862
I believe using virtual reality would help me to stick to physical activity more regularly.0.879
Using virtual reality would be useful in my life for physical activity.0.896
Using virtual reality would improve my life regarding physical activity.0.920
Using virtual reality would enhance my effectiveness in doing physical activity.0.825

Perceived ease of useCR = 0.89; α = 0.89; AVE = 0.61
I believe using virtual reality for physical activity would be easy for me.0.774
I believe it would be easy to get virtual reality to do what I want it to do.0.754
I believe using virtual reality would be clear and understandable.0.769
I would find virtual reality flexible to interact with during physical activity.0.821
It would be easy for me to become skillful at using virtual reality for physical activity.0.786

Perceived enjoymentCR = 0.94; α = 0.94; AVE = 0.79
I believe I would find using virtual reality enjoyable during physical activity.0.824
I believe I would have fun using virtual reality during physical activity.0.912
Using virtual reality would be exciting during physical activity.0.880
Using virtual reality would be enjoyable during physical activity.0.934

Intention to useCR = 0.92; α = 0.91; AVE = 0.74
There is a high likelihood that I will use virtual reality for physical activity within the foreseeable future.0.858
I intend to use virtual reality for physical activity within the foreseeable future.0.952
I will use virtual reality for physical activity within the foreseeable future.0.920
Using virtual reality for physical activity in the foreseeable future is important to me.0.672

Intention to purchaseCR = 0.95; α = 0.95; AVE = 0.82
There is a high likelihood that I will purchase a virtual reality setup for physical activity within the foreseeable future.0.906
I intend to purchase a virtual reality setup for physical activity within the foreseeable future.0.945
I will purchase a virtual reality setup for physical activity within the foreseeable future.0.946
Purchasing a virtual reality setup for physical activity in the foreseeable future is important to me.0.811

CuriosityCR = 0.85; α = 0.85; AVE = 0.66
I like to shop around and look at displays.0.867
I often read advertisements just out of curiosity.0.819
I like to browse through catalogs or online stores even when I don’t plan to buy anything.0.746

Attitude towards using virtual realityCR = 0.92; α = 0.92; AVE = 0.73
Bad - good0.835
Negative - positive0.887
Unsatisfactory – satisfactory0.873
Unfavorable – favorable0.799
Unpleasant – pleasant0.769

Attitude towards purchasing virtual realityCR = 0.92; α = 0.92; AVE = 0.71
Bad - good0.853
Negative - positive0.859
Unsatisfactory – satisfactory0.877
Unfavorable – favorable0.788
Unpleasant – pleasant0.833
Language: English
Page range: 33 - 49
Published on: Mar 5, 2026
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2026 Michael Weißensteiner, Juliana Exel, published by International Association of Computer Science in Sport
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.