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Antecedents of Consumer Buying Intention on the Products of Hijab SMEs in Gresik Cover

Antecedents of Consumer Buying Intention on the Products of Hijab SMEs in Gresik

HOLISTICA – Journal of Business and Public Administration
Volume 11 (2020): Issue 1 (April 2020)
By: Surjanti Jun,  Soesatyo Yoyok,  Sanaji and  Wibawa Setya Chendra  
Open Access
|Apr 2020

Authors

Surjanti Jun

junsurjanti@unesa.ac.id

Department of Economic Education, Faculty of Economics, University of Negeri Surabaya, Indonesia

Soesatyo Yoyok

Department of Economic Education, Faculty of Economics, University of Negeri, Surabaya, Indonesia

Sanaji

Department of Management, Faculty of Economics, University of Negeri Surabaya, Indonesia

Wibawa Setya Chendra

Technical Faculty, University of Negeri Surabaya, Indonesia
DOI: https://doi.org/10.2478/hjbpa-2020-0001 | Journal eISSN: 2067-9785 | Journal ISSN: 2457-5720
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Language: English
Page range: 1 - 12
Submitted on: Jul 1, 2019
Accepted on: Feb 1, 2020
Published on: Apr 13, 2020
Published by: Association Holistic Research Academic (Hora)
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
Keywords:
Hijab SMEs,
consumer buying intention
Related subjects:
Business and economics,
Political economics,
Political economics, other,
Business management,
Business management, other,
Social sciences,
Sociology,
Sociology, other

© 2020 Surjanti Jun, Soesatyo Yoyok, Sanaji, Wibawa Setya Chendra, published by Association Holistic Research Academic (Hora)
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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