Skip to main content
Have a personal or library account? Click to login
Gestalt as a Determinant of Brand Management – A Sociological Perspective on Branding in German-Speaking Discourse Cover

Gestalt as a Determinant of Brand Management – A Sociological Perspective on Branding in German-Speaking Discourse

Gestalt Theory
Volume 43 (2021): Issue 2 (August 2021)
By: Oliver Errichiello  
Open Access
|Aug 2021
Articles in this issue
DOI: https://doi.org/10.2478/gth-2021-0019 | Journal eISSN: 2519-5808 | Journal ISSN: 0170-057X
Journal RSS Feed
Language: English, German
Page range: 231 - 246
Published on: Aug 31, 2021
Published by: Society for Gestalt Theory and its Applications (GTA)
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
Keywords:
Brand management,
Brand sociology,
Trust as an economic factor
Related subjects:
Literary studies,
Topics in literary studies,
Psychology, psychoanalysis,
Medicine,
Clinical medicine,
Psychiatry, psychotherapy,
Mathematics,
History and philosophy,
Social sciences,
Sociology,
Social structures, social interaction, population, social anthropology

© 2021 Oliver Errichiello, published by Society for Gestalt Theory and its Applications (GTA)
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Volume 43 (2021): Issue 2 (August 2021)
Previous article
Next article