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Buying in Multiple Stores: Shopping Strategies Beyond Price Promotions and Their Effects on Store Competition Cover

Buying in Multiple Stores: Shopping Strategies Beyond Price Promotions and Their Effects on Store Competition

Open Access
|Jul 2014

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Language: English
Page range: 34 - 39
Published on: Jul 16, 2014
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2014 Els Gijsbrechts, Katia Campo, Patricia Nisol, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.