Graduates entering financial planning careers face challenges due to their limited awareness of career paths and success factors. This study, based on 20 interviews with Canadian financial- planning professionals, examines key employability factors. Our findings outline a career path for financial planning graduates involving customer service and then associate financial planner roles. Social capital helps start a career, but career development becomes easier thereafter. Associate financial planners should leverage human and social capital for career development. This research finds that students can enhance their prospects by developing client-service skills and building professional networks to gain employability in financial planning careers.
© 2025 Raquel Iantorno, Daniel W. Richards, published by Financial Advice Association of Australia
This work is licensed under the Creative Commons Attribution 4.0 License.