Have a personal or library account? Click to login

Green Marketing: The Environmentally-Friendly Attributes of Products and Decision to Purchase

By:
Open Access
|Jan 2021

References

  1. Adamczyk, G. (2014). Wybrane aspekty zachowań młodych konsumentów w nowych realiach rynkowych (Selected aspects of young consumer behavior in the new market realities). Handel Wewnętrzny, 1 (354), 5–16.
  2. Ahmad, S.N.B.B. (2010). Organic food: A study on demographic characteristics and factors influencing purchase intentions among consumers in Klang Valley, Malaysia. International Journal of Business and Management, 5 (2), 105–118.10.5539/ijbm.v5n2p105
  3. Belz, F.M., Peattie, K. (2009). Sustainability MarNeting. A Global Perspective. Chichester: Willey.
  4. Biel, A., Dahlstrand, U. (2005). Values and habits: A dual process model. In: S. Krarup, C.S. Russell (eds.), Environment, Information and Consumer Behaviour (pp. 33–50). Cheltenham: Edward Elgar.
  5. Bray, J., Johns N., Kilburn D. (2011). An exploratory study into the factors impeding ethical consumption. Journal of Business Ethics, 98 (4), 597–608. DOI: 10.1007/s10551-010-0640-9.10.1007/s10551-010-0640-9
  6. Bryła, P. (2016). Organic food consumption in Poland: motives and barriers. Appetite, 105, 737–746. DOI: 10.1016/j.appet.2016.07.012. PMid:27417333.10.1016/j.appet.2016.07.012
  7. Carrington, M., Neville, B., Whitwell, G. (2010). Why Ethical Consumers Don’t Walk Their Talk: Towards a Framework for Understanding the GAP between the Ethical Purchase Intentions and Actual Buying Behaviour of Ethical Minded Consumer. Journal of Business Ethics, 97, 139–158. DOI: 10.1007/s10551-010-0501-6.10.1007/s10551-010-0501-6
  8. Cerjak, M., Mesić, Ž., Kopić, M., Kovačić, D., Markovina, J. (2010). What motivates consumers to buy organic food: Comparison of Croatia, Bosnia, Herzegovina, and Slovenia. Journal of Food Products MarNeting, 16 (3), 278–292. DOI: 10.1080/10454446.2010.484745.10.1080/10454446.2010.484745
  9. Chatzidakis, A., Hibbert, S., Smith, A.P. (2007). Why people don’t take their concerns about fair trade to the supermarket: The role of neutralization. Journal of Business Ethics, 74 (1), 89–100. DOI: 10.100710551-006-9222-2.10.1007/s10551-006-9222-2
  10. Chen, T.B., Chai, L.T. (2010). Attitude towards the environment and green products: Consumers’ perspective. Management science and engineering, 4 (2), 2–39.
  11. Chryssohoidis, G.M., Krystallis, A. (2005). Organic Consumers’ Personal Values Research: Testing and Validating the List of Values (LOV) Scale and Implementing a Value-based Segmentation Task. Food Quality and Preference, 16, 585–599. DOI: 10.1016/j. foodqual.2005.01.003.
  12. Davidson, D.J., Freudenburg, W.R. (1996). Gender and environmental risk concerns: a review and analysis of available research. Environmental Behavior, 28 (3), 302–339. DOI: 10.1177/0013916596283003.10.1177/0013916596283003
  13. Dangelico, R.M., Pontrandolfo, P. (2010). From green product definitions and classifications to the green option matrix. Journal of Cleaner Production, 18 (16–17), 1608–1628. DOI: 10.1016/j.jclepro.2010.07.007.10.1016/j.jclepro.2010.07.007
  14. D’Souza, C., Taghian, M., Lamb, P., Pretiatko, R. (2006). Green decisions: demographics and consumer understanding of environmental labels. International Journal of Consumer Studies, 31 (4), 371–376. DOI: 10.1111/j.1470-6431.2006.00567.x.10.1111/j.1470-6431.2006.00567.x
  15. European Commission (2013). Attitudes of Europeans towards building the single market for green products. Eurobarometer, 367. Retrieved from: http://ec.europa.eu/commfrontoffice/publicopinion/flash/fl367en.pdf (30.09.2020).
  16. Escher, I., Petrykowska, J. (2015). Proekologiczne zachowania młodych polskich konsumentów (Pro-ecological behaviours of young Polish consumers. Handel Wewnętrzny, 2 (355),128–141.
  17. Follows, S.B., Jobber, D. (2000). Environmentally Responsible Purchase Behavior: A Test of A Consumer Model. European Journal of Marketing, 34 (5/6), 723–746. DOI: DOI: 10.1108/03090560010322009.10.1108/03090560010322009
  18. Fraj, E., Martinez, E. (2006). Influence of personality on ecological consumer behavior. Journal of Consumer Behaviour, 5, 167–181. DOI: 10.1002/cb.169.10.1002/cb.169
  19. Fuller, D. (1999). Sustainable MarNeting. Managerial-Ecological Issues. California: SAGE.
  20. Gordon-Wilson, S., Modi, P. (2015). Personality and Older Consumers’ Green Behaviour in the UK. Futures, 71, 1–10.10.1016/j.futures.2015.05.002
  21. Grzybowska-Brzezińska, M. (2012). Zachowania młodych konsumentów i seniorów na rynku żywności ekologicznej (Behaviour of young consumers and seniors on organic food market). Zeszyty NauNowe Uniwersytetu SzczecińsNiego. Problemy Zarządzania, Finansów i Marketingu, 25, 211–222.
  22. Gupta, S., Ogden, D. (2006). The Attitude-Behaviour-Gap in Environmental Consumerism. APUBEF Proceedings – Fall, 199–206.
  23. Gutkowska, K., Ozimek, I. (2005). Wybrane aspeNty zachowań Nonsumentów na rynNu żywności – Nryteria zróżnicowania (Selected aspects of consumer behavior in the food market – differentiation criteria). Warszawa: SGWW.
  24. Harvard Business Review Polska (2018). Działania proeNologiczne PolaNów a ich wiedza na temat gospodarNi obiegu zamNniętego (Pro-ecological activities of the Poles and their knowledge about the circular economy), 10.
  25. Haws, K.L., Winterich, K.P., Naylor R.W. (2014). Seeing the world through GREEN-tinted glasses: Green consumption values and responses to environmentally friendly products. Journal of Consumer Psychology, 24 (3), 336–354. DOI: DOI: 10.1016/j.jcps.2013.11.002.10.1016/j.jcps.2013.11.002
  26. Hustvedt, G., Dickson, M.A. (2009). Consumer likelihood of purchasing organic cotton apparel: influence of attitudes and self-identity. Journal of Fashion MarNeting and Management, 13 (1), 49–65. DOI: 10.1108/13612020910939879.10.1108/13612020910939879
  27. Jarczok-Guzy, M. (2018). Obstacles to the development of the organic food market in Poland and the possible directions of growth. Food Science & Nutrition, 6 (6), 1462–1472. DOI: 10.1002/fsn3.704.10.1002/fsn3.704
  28. Kotler, Ph. (1994). MarNeting. Analiza, planowanie, wdrażanie i kontrola (Marketing. Planning, analysis, implementation and control). Warszawa: Gebertner & Ska.
  29. Manget, J., Roche, C., Munnich, F. (2009). Capturing the green advantage for consumer companies. Report: Boston Consulting Group, January.
  30. Martin, D., Schouten, J. (2012). Sustainable MarNeting. New Jersey: Prentice Hall.
  31. Mostafa, M.M. (2007). Gender differences in Egyptian consumers’ green purchase behaviour: The effects of environmental knowledge, concern and attitude. International Journal of Consumer Studies, 31 (3), 220–229. DOI: 10.1111/j.1470-6431.2006.00523.x.10.1111/j.1470-6431.2006.00523.x
  32. Olli, E., Grendstad, G., Wollebaek, D. (2001). Correlates of Environmental Behaviors. Bringing Back Social Context. Environment and Behavior, 33 (2), 181–208. DOI: 10.1177/0013916501332002.10.1177/0013916501332002
  33. Ottman, J.A. (1998). Green MarNeting: Opportunity For Innovation Second edition. Book Surge, Chicago: NTC/Contemporary Publishing Company.
  34. Pabian, A. (2011). Strategia produktu w zrównoważonej działalności marketingowej (Product strategy in sustainable marketing). Zeszyty Naukowe Uniwersytetu w Poznaniu, 172, 148–158.
  35. Peattie, K. (1995). Environmental MarNeting Management. London: Pitman Publishing.
  36. Pickett-Baker, J., Ozaki, R. (2008). Pro-environmental products: marketing influence on consumer purchase decision. Journal of Consumer Marketing, 25, 281–293. DOI: 10.1108/07363760810890516.10.1108/07363760810890516
  37. Rahman, M.S. (2019). Green products’ attributes and price: how do they affect consumers’ green purchasing behavior and loyalty status in Bangladesh? Journal on Management, 13 (3), 1–10.10.26634/jmgt.13.3.15066
  38. Rudawska, E. (2013). Marketing zrównoważony - nowe oblicze kapitalizmu? (Sustainable marketing – the new face of capitalism?). ENonomia, 3 (24), 75–88.
  39. Sojkin, B., Witczak, J. (2009). Konsument żywności ekologicznej w dużym mieście. In: A. Graczyk, K. Mazurek-Łopacińska (eds.), Badanie rozwoju rynNów produNtów rolnictwa eNologicznego i żywności eNologicznej w Polsce (pp.156–168) (Ecological food consumer in a large city. Research into the development of eco-farming and eco-food markets in Poland). Wrocław: Uniwersytet Ekonomiczny.
  40. TNS (2012). 30% PolaNów deNlaruje, że Nupuje żywność eNologiczną. Retrieved from: http://biokurier.pl/jedzenie/tns-polska-30-polakow-deklaruje-ze-kupuje-zywnosc-ekologiczna (27.12.2018).
  41. Tsarenko, Y., Ferraro, C., Sands, S., McLeod C. (2013). Environmentally conscious consumption: The role of retailers and peers as external influences. Journal of Retailing and Consumer Services, 20 (3), 302–310. DOI: 10.1016/j.jretconser.2013.01.006.10.1016/j.jretconser.2013.01.006
  42. Witek, L. (2018). Green consumer: the attitude-behavior gap towards environmentally friendly products. In: F. Bylok, A. Albrychiewicz-Słocińska, L. Cichobłaziński (eds.), Book of Proceedings ICoM 2018, 8th International Conference On Management: Leadership, Innovativeness and Entrepreneurship in a Sustainable Economy (pp. 654–659). Częstochowa: Politechnika Częstochowska.
  43. Witek, L. (2015). Zachowania konsumentów na rynku produktów ekologicznych w Polsce i innych krajach Unii Europejskiej (Consumers’ Behaviours in the Market for Ecological Products in Poland and Other European Union Countries). Handel Wewnętrzny, 1, 281–289.
  44. Urena, F., Bernabeu, R., Olmeda, M. (2008). Women, Men and Organic Food: Differences in Their Attitudes and Willingness to Pay: A Spanish Case Study. Journal of Consumer Studies, 32 (1), 18–26. DOI: 10.1111/j.1470-6431.2007.00637.x.10.1111/j.1470-6431.2007.00637.x
  45. Young, W., Hwang, K., McDonald, S., Oates, C.J. (2010). Sustainable Consumption: Green Consumer Behaviour when Purchasing Products. Sustainable Development, 18, 20–31. DOI: 10.1002/sd.394.10.1002/sd.394
  46. Zalega, T. (2016). Zachowania konsumenckie osób starszych w Polsce (Consumer behavior of the elderly in Poland. Handel Wewnętrzny, 2 (361), 410–422.
  47. Zasuwa, G. (2017). Znaczenie wartości w prospołecznych zachowaniach Nonsumentów. KonteNst marNetingu społecznie zaangażowanego (The importance of values in pro-social consumer behavior. The context of socially engaged marketing). Lublin: Wydawnictwo KUL.
DOI: https://doi.org/10.2478/foli-2020-0059 | Journal eISSN: 1898-0198 | Journal ISSN: 1730-4237
Language: English
Page range: 451 - 467
Submitted on: Jan 18, 2020
Accepted on: Apr 2, 2020
Published on: Jan 29, 2021
Published by: University of Szczecin
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2021 Lucyna Witek, published by University of Szczecin
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.