Empirical Validation of Blue Ocean Strategy Sustainability in an International Environment Cover

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Empirical Validation of Blue Ocean Strategy Sustainability in an International Environment

Foundations of Management

Volume 10 (2018): Issue 1 (March 2018)

By: Jiri Dvorak and Ilona Razova

Open Access

|Sep 2018

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DOI: https://doi.org/10.2478/fman-2018-0012 | Journal eISSN: 2300-5661 | Journal ISSN: 2080-7279

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Language: English

Page range: 143 - 162

Published on: Sep 15, 2018

Published by: Warsaw University of Technology

In partnership with: Paradigm Publishing Services

Publication frequency: 1 issue per year

Keywords:

blue ocean strategy,

civil airliners,

competitiveness,

low-cost strategy,

first-mover advantage,

customer value,

Related subjects:

Computer sciences,

Business computing,

Business and economics,

Business management,

Management accounting, financial controlling, cost calculation, investment

© 2018 Jiri Dvorak, Ilona Razova, published by Warsaw University of Technology
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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