Brand Value on the Ukrainian Dairy Market: Innovative Assessment Methodology and Development of Marketing Strategies
By: Tetiana Sak, Alla Lialiuk, Inna Mylko and Yaroslava Savchuk
Language: English
Page range: 133 - 152
Submitted on: Apr 8, 2024
Accepted on: Sep 17, 2024
Published on: Sep 18, 2024
Published by: Oikos Institut d.o.o.
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
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© 2024 Tetiana Sak, Alla Lialiuk, Inna Mylko, Yaroslava Savchuk, published by Oikos Institut d.o.o.
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.