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Convergence of marketing technologies and artificial intelligence: a bibliometric review (1987-2025) Cover

Convergence of marketing technologies and artificial intelligence: a bibliometric review (1987-2025)

Open Access
|Dec 2025
DOI: https://doi.org/10.2478/emj-2025-0025 | Journal eISSN: 2543-912X | Journal ISSN: 2543-6597
Language: English
Page range: 29 - 51
Submitted on: Jun 8, 2025
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Accepted on: Nov 20, 2025
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Published on: Dec 31, 2025
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year

© 2025 Mariusz Trojanowski, Edyta Barmentloo, published by Bialystok University of Technology
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.