The impact of service quality on customer satisfaction and customer loyalty: An analysis of the KFC fast food chain company in Inner Mongolia in China
By: Li Xiang and Anshul Garg
Language: English
Page range: 193 - 206
Submitted on: Jan 20, 2025
Accepted on: Dec 4, 2025
Published on: Aug 31, 2026
Published by: Polytechnic Institute of Leiria
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
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© 2026 Li Xiang, Anshul Garg, published by Polytechnic Institute of Leiria
This work is licensed under the Creative Commons Attribution 4.0 License.