Boost Conversion Rate: A Reference Framework to Manage Digital Channels
By: Ângela Lopes and Paulo Pereira
References
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Language: English
Page range: 119 - 134
Submitted on: Apr 25, 2025
Accepted on: Jul 25, 2025
Published on: May 18, 2026
Published by: Polytechnic Institute of Leiria
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
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© 2026 Ângela Lopes, Paulo Pereira, published by Polytechnic Institute of Leiria
This work is licensed under the Creative Commons Attribution 4.0 License.