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Designing Heritage-Sensitive IP and Marketing Strategies for ICH-Based Creative Economy Cover

Designing Heritage-Sensitive IP and Marketing Strategies for ICH-Based Creative Economy

Open Access
|Feb 2022

References

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Language: English
Page range: 72 - 87
Published on: Feb 2, 2022
Published by: National University of Political Studies and Public Administration
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2022 Ananya Bhattacharya, Madhura Dutta, Charlotte Waelde, published by National University of Political Studies and Public Administration
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.