Have a personal or library account? Click to login
Enhancing Digital Promotion of Cultural Attractions: Assessing Websites, Online Marketing Tools and Smart Technologies Cover

Enhancing Digital Promotion of Cultural Attractions: Assessing Websites, Online Marketing Tools and Smart Technologies

Open Access
|Sep 2023

References

  1. Adebayo, A. D., & Butcher, J. (2023). Community empowerment in Nigeria’s tourism industry: An analysis of stakeholders’ perceptions. Tourism Planning & Development, 20(4), 583-603. https://doi.org/10.1080/21568316.2022.2127865
  2. Atembe, R. (2016). The use of smart technology in tourism: Evidence from wearable devices. Journal of Tourism and Hospitality Management, 312, 224-234. https://doi.org/10.17265/2328-2169/2015.12.002
  3. Boes, K., Buhalis, D., & Inversini, A. (2015). Conceptualising smart tourism destination dimensions. In Information and Communication Technologies in Tourism 2015: Proceedings of the International Conference in Lugano, Switzerland, February 3-6, 2015 (pp. 391-403). Springer International Publishing.
  4. Boniface, B., & Cooper, C. P. (2001). Worldwide destinations: Travel and Tourism. Oxford: Butterworth-Heinemann.
  5. Bramwell, B., & Lane, B. (2000). collaboration and partnerships in tourism planning. Tourism collaboration and partnerships: Politics, practice and sustainability, 2(1-19).
  6. Buhalis, D., & Law, R. (2008). Progress in information technology and tourism management: 20 years on and 10 years after the Internet—The state of eTourism research. Tourism management, 29(4), 609-623. https://doi.org/10.1016/j.tourman.2008.01.005
  7. Croatian Bureau of Statistics (2022). Tourist arrivals and nights, 2021. Retrieved July 31, 2023 from https://podaci.dzs.hr/2021/en/10731
  8. Cyr, D. (2014). Return visits: a review how website design can engender visitor loyalty, Journal of Information Technology, Sage Publications Ltd. Vol. 21, (1), pp. 1-26.
  9. Ding, M. (2017). Augmented Reality in Museums — AMT Lab @ CMU, Retrieved July 31, 2023, from https://amt-lab.org/blog/2017/5/augmented-reality-in-museums
  10. Donaldson, T., & Preston, L. E. (1995). The stakeholder theory of the corporation: Concepts, evidence, and implications. Academy of management Review, 20(1), 65-91. https://doi.org/10.2307/258887
  11. European Commission. (2020). Leading examples of Smart Tourism Practices in Europe. Retrieved July 31, 2023 from https://smart-tourism-capital.ec.europa.eu/system/files/2021-04/Compendium_2020_FINAL.pdf
  12. Fesenmaier, D. R., & Xiang, Z. (2010). Introduction to destination marketing. In D. R. Fesenmaier, S. Wöber, & H. Werthner (Eds.). Destination Marketing and Management: Theories and Applications (pp. 1-12).
  13. Floričić, T. (2016). Comprehention of innovative solutions in hospitality industry. Economic and Social Development: Book of Proceedings, 695.
  14. Floričić, T., & Floričić, B. (2019). Kulturna baština u turističkoj destinaciji - vrednovanje i održivi menadžment, Sveučilište Jurja Dobrile u Puli i Općina Medulin, Pula
  15. Floričič, T., Šker, I., & Maras Benassi, H. (2022). Affirmation of Cultural Heritage Digital Promotion within Smart Destination Concept. ENTRENOVA - ENTerprise REsearch InNOVAtion, 8(1), 154–168. https://doi.org/10.54820/entrenova-2022-0015
  16. Fyall, A., & Garrod, B. (2005). Tourism marketing: A collaborative approach (Vol. 18). Channel view publications.
  17. Goeldner, C. R. & Ritchie, B.J.R. (2009). Tourism: principles, practices, philosophies.John Wiley & Sons.
  18. Google. (2020). Google Glass: Start, Retrieved November 30, 2022 from https://www.google.com/glass/start/
  19. Gretzel, U. (2022). The Smart DMO: A new step in the digital transformation of destination management organisations. European Journal of Tourism Research, 30, 3002-3002. https://doi.org/10.54055/ejtr.v30i.2589
  20. Gretzel, U., Sigala, M., Xiang, Z., & Koo, C. (2015). Smart tourism: foundations and developments. Electronic markets, 25, 179-188. https://doi.org/10.1007/s12525-015-0196-8
  21. Gretzel, U., Yuan, Y. L., & Fesenmaier, D. R. (2000). Preparing for the new economy: Advertising strategies and change in destination marketing organisations. Journal of travel Research, 39(2), 146-156. https://doi.org/10.1177/004728750003900204
  22. Hudson, S., Huang, L., Roth, M. S., & Madden, T. J. (2016). The influence of social media interactions on consumer–brand relationships: A three-country study of brand perceptions and marketing behaviors. International Journal of Research in Marketing, 33(1), 27-41. https://doi.org/10.1016/j.ijresmar.2015.06.004
  23. Institut za turizam. (2019) TOMAS Research, Retrieved from http://www.iztzg.hr/hr/projekti/tomas-istrazivanja/
  24. Jakovljević, M. (2011). Public relations – leading tactics in promoting tourism regions. Acta turistica nova, 5(1), 119‒138.
  25. Jurin, E. (2016). Handbook of experiences (in Croatian), Zagreb: Hrvatska turistička zajednica.
  26. Kim, J. H., Ritchie, J.R.B. & McCormick, B. (2012). Development of a scale to measure memorable tourism experience, Journal of Travel Research, 51(1), 12‒25. https://doi.org/10.1177/0047287510385467
  27. Kock, F., & Josiassen, A. (2009). The role of websites in destination branding. Journal of Brand Management, 16(8), 520-531.
  28. Kolb, B. M. (2012). Tourism marketing for cities and towns: Using social media and branding to attract tourists. Routledge.
  29. Kotler, P., Keller, K. L. & Martinović, M. (2014). Upravljanje marketingom, 14. Izdanje, Zagreb, MATE d.o.o.
  30. Križman Pavlović, D., & Živolić, S. (2008). Tourism destination marketing management: status and prospects in Croatia (In Croatian), Ekonomska istraživanja. 21(2), 99‒113.
  31. Kujala, J., Sachs, S., Leinonen, H., Heikkinen, A., & Laude, D. (2022). Stakeholder engagement: Past, present, and future. Business & Society, 61(5), 1136-1196. https://doi.org/10.1177/00076503211066595
  32. Kunst, I. (2009). Tourism destination competitiveness assessment. Acta Turistica, 21(2), 129-159.
  33. Kušen, E. (2002). Turistička atrakcijska osnova. Institut za turizam, Zagreb.
  34. Loureiro, S. M. C., (2014). The role of the rural tourism experience economy in place attachment and behavioural intentions, International Journal of Hospitality Management, 40, 1‒9. https://doi.org/10.1016/j.ijhm.2014.02.010
  35. March, R., & Wilkinson, I. (2009). Conceptual tools for evaluating tourism partnerships”, Tourism management, 30(3), 455-462. https://doi.org/10.1016/j.tourman.2008.09.001
  36. Miguéns, J., Baggio, R., & Costa, C. (2008). Destination marketing and management: Theories and applications. Oxfordshire: Cabi International.
  37. Neuhofer, B., Buhalis, D., & Ladkin, A. (2015). Technology as a catalyst of change: Enablers and barriers of the tourist experience and their consequences. In Information and Communication Technologies in Tourism 2015: Proceedings of the International Conference in Lugano, Switzerland, February 3-6, 2015 (pp. 789-802). Springer International Publishing.
  38. Neuhofer, B., Buhalis, D., & Ladkin, A. (2019). Technology as a catalyst of change: Potentials and limitations for achieving a seamless customer experience. International Journal of Hospitality Management, 81, 41-48. https://doi.org/10.1007/978-3-319-14343-9_57
  39. PGZ County (n.d.). Multimedija - Putovima Frankopana), Retrieved July 31, 2023 from https://frankopani.eu/multimedija/
  40. Pine, B. J. & Gilmore, J. H. (2000). The Experience Economy: Work Is Theatre & Every Business a Stage, Harvard Business Press, Harvard.
  41. Sautter, E. T. & Leisen, B. (1999). Managing stakeholders a tourism planning model. Annals of tourism research, 26(2). 312-328. https://doi.org/10.1016/S0160-7383(98)00097-8
  42. Smart Tourism (2020). Smart Tourism Live Experience | Inovativni model edukacija, networkinga i eventa – uživo!., Retrieved July 31, 2023 from https://smarttourism.live/en/
  43. Sorokina, E., Wang, Y., Fyall, A., Lugosi, P., Torres, E., & Jung, T. (2022). Constructing a smart destination framework: A destination marketing organisation perspective. Journal of Destination Marketing & Management, 23, 100688. https://doi.org/10.1016/j.jdmm.2021.100688
  44. UNWTO. (2020). UNWTO: Digital transformation, Retrieved from https://www.unwto.org/digital-transformatiom
  45. UNWTO. (2021). Digital tools to revitalise tourism, Retrieved from https://www.unwto.org/news/digital-tools-to-revitalize-tourism
  46. Wang, P. (2022). The influence of artificial intelligence on visual elements of web page design and Machine vision, Computational Intelligence and Neuroscience. Interpretable Methods of Artificial Intelligence Algorithms, 2022, 4328400. https://doi.org/10.1155/2022/4328400
  47. Williams, A. (2006). Tourism and hospitality marketing, fantasy, feeling and fun”, International Journal of Contemporary Hospitality Management, 18(6), 482-495. https://doi.org/10.1108/09596110610681520
DOI: https://doi.org/10.2478/bsrj-2023-0004 | Journal eISSN: 1847-9375 | Journal ISSN: 1847-8344
Language: English
Page range: 72 - 92
Submitted on: Jan 2, 2023
|
Accepted on: Apr 24, 2023
|
Published on: Sep 21, 2023
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2023 Tamara Floričić, Irena Šker, Hermina Maras Benassi, published by IRENET - Society for Advancing Innovation and Research in Economy
This work is licensed under the Creative Commons Attribution 4.0 License.