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Social media disagreement and financial markets: A comparison of stocks and Bitcoin Cover

Social media disagreement and financial markets: A comparison of stocks and Bitcoin

Open Access
|Dec 2024

Abstract

We examine whether disagreement in social media discussions related to financial markets affects subsequent volatility and abnormal trading volume. We also compare how traditional and digital asset markets differ by comparing stocks and Bitcoin. We show that social media disagreement is positively associated with future market volatility and abnormal trading volume in the stock market. The effect of disagreement is more pronounced at the individual stock level than at the index level. A higher level of social media disagreement also increases the probability of extremely negative stock market returns. In contrast, disagreement in Bitcoin-related social media weakly affects subsequent volatility but does not affect trading volume or extremely negative returns. Our findings also reveal that market activity impacts the disagreement in the stock market and Bitcoin communities differently.

DOI: https://doi.org/10.18559/ebr.2024.4.1683 | Journal eISSN: 2450-0097 | Journal ISSN: 2392-1641
Language: English
Page range: 189 - 213
Submitted on: Aug 6, 2024
Accepted on: Nov 25, 2024
Published on: Dec 31, 2024
Published by: Poznań University of Economics and Business Press
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year

© 2024 Sergen Akarsu, Neslihan Yilmaz, published by Poznań University of Economics and Business Press
This work is licensed under the Creative Commons Attribution 4.0 License.